Experts - Revision history

Wikieditor: /* Academics */

2017-11-03T12:04:46Z

‎Academics

Wikieditor: /* Other Business Professionals */

2017-11-03T11:49:54Z

‎Other Business Professionals

Show changes

Wikieditor: /* Academics */

2017-11-02T14:05:32Z

‎Academics

Wikieditor: /* Academics */

2017-11-02T14:04:41Z

‎Academics

Wikieditor: /* Other Business Professionals */

2017-11-02T13:56:02Z

‎Other Business Professionals

Wikieditor: /* Companies */

2017-11-02T12:35:11Z

‎Companies

Wikieditor: /* Companies */

2017-10-19T15:00:28Z

‎Companies

Wikieditor: /* Other Business Professionals */

2017-10-19T13:56:53Z

‎Other Business Professionals

Wikieditor: /* Academics */

2017-10-19T13:51:46Z

‎Academics

Wikieditor: /* Other Business Professionals */

2017-10-19T13:47:45Z

‎Other Business Professionals

@@ Line 150: / Line 150: @@
 !scope="col" width="8%" style="background: #e6e6e6"|Link
 !scope="col" width="39%" style="background: #e6e6e6"|Comment
 |-
 |[[File:Avraham.jpg|centre]]||Avraham, Eli||Academic teacher at Haifa University||Haifa University||[http://hevra.haifa.ac.il/~comm/en/staff/show_details.php?UserID=640]|| He is a senior lecturer in the University of Haifa, Israel. He has published numerous articles on a variety of subjects in professional journals and has also written a few award-winning books, including 'Campaigns for Promoting and Marketing Cities in Israel' (2003) and 'Media Strategies for Marketing Places in Crisis: Improving the Image of Cities, Countries and Tourist Destinations' (2008). Professor Avraham has delivered keynote speeches and received an award from the International Communication Association for his research on Israeli advertising.
 |-
 |[[File:Braun.png|centre]]||Braun, Erik||Senior researcher and lecturer||Erasmus University, Rotterdam, the Netherlands||[http://people.few.eur.nl/braun/]||Erik Braun is a Senior Researcher and Lecturer in Urban Economics and Urban Management at the Erasmus School of Economics, Erasmus University, Rotterdam, The Netherlands. His specialization is city marketing and he has been invited by many cities in Europe as a city marketing expert. He is the (co)author of several books, numerous research reports and has published in journals such as Urban Studies and Environment and Planning. His PhD thesis was titled ‘City Marketing – Towards an Integrated Approach’. He is also one of the initiators of the National City Marketing Monitor in The Netherlands – the first large-scale survey about the practice of city marketing in The Netherlands. Erik Braun teaches City Marketing and Urban and Regional Economics in the educational programs of the Erasmus School of Economics. He contributed to the International International Place Branding Yearbook 2011.
 |-
 |[[File:Go.jpg|centre]]||Go, Frank M.||Professor and Director of the Centre for Tourism Management at the Rotterdam School of Management (RSM), Erasmus University, The Netherlands.||Centre for Tourism Management at the Rotterdam School of Management (RSM), Erasmus University, The Netherlands.||[http://www.rsm.nl/people/frank-go/publications/]||Frank M. Go is Professor and Director of the Centre for Tourism Management at the Rotterdam School of Management (RSM), Erasmus University, The Netherlands. Prior to his present post he served within business faculties at universities in Canada and Hong Kong. His research focus is on marketing strategy, destination images and brand identity, ICT and innovation, and sustainable business development. He serves as Academic Director of a joint MSc program between the RSM and the Hotel School, The Hague, The Netherlands, and is a visiting professor at Rikkyo University, Tokyo, Japan and the Open University Business School, UK. Go has also (co-)written more than 125 journal articles, official reports and book chapters, in which most of his writing has focused on the need to integrate technological, market and organizational change in travel, destination and hospitality contexts to improve the effectiveness of organizations. He made contributions to the International Place Branding Yearbook 2011.
@@ Line 166: / Line 165: @@
 |-
 |[[File:Insch.jpg|centre]]||Insch, Andrea||Senior Lecturer||University of Otago, Marketing Department||[]||Dr. Andrea Insch’s research expertise is focused on place-based marketing, with an emphasis on understanding and measuring the ways that place identity can create stakeholder value. She is working on defining and measuring place brand equity in New Zealand’s cities and regions and hopes to extend this research to other countries. She was recently awarded a School of Business Emerging Researcher Award.
 |-
 |[[File:Morgan.jpg|centre]]||Morgan, Nigel||Professor of Tourism Studies||Cardiff Metropolitan University||[http://cardiffmet.academia.edu/NigelMorgan]||Several publications on destination branding such as, “New Zealand, 100% Pure. The creation of a powerful niche destination brand.”
 |-
 |[[File:Papadopoulos.jpg|centre]]||Papadopoulos, Nicolas||Chancellor's Professor||Sprott School of Business||[http://www.sprott.carleton.ca/faculty_and_research/npapadopoulos.html]||Publications: "Place Image and Place Branding: What the Data Tells Us", "Place Branding: Evolution, Meaning and Implications", “The Rise of Country Branding: Implications for Business in Developed and Developing Countries”, in Jozsef Beràcs, ed., New Frontiers in Marketing Strategy: Brand Value and Business Success.
@@ Line 173: / Line 179: @@
 |[[File:Temporal.jpg|centre]]||Temporal, Paul||Director of research and CEO.||Said Business School, University of Oxford and SXTC Global||[http://www.sxtcbrand.com/#/leadership/4535585908 ]||His works include 'Branding in Asia: The creation, development and management of Asian brands for the global market' and 'Islamic Branding and Marketing: Creating a Global Islamic Business'. He has also lectured about Country Branding at Said Business School.
 |-
 |}

@@ Line 154: / Line 154: @@
 |[[File:Insch.jpg|centre]]||Insch, Andrea||Senior Lecturer||University of Otago, Marketing Department||[]||Dr. Andrea Insch’s research expertise is focused on place-based marketing, with an emphasis on understanding and measuring the ways that place identity can create stakeholder value. She is working on defining and measuring place brand equity in New Zealand’s cities and regions and hopes to extend this research to other countries. She was recently awarded a School of Business Emerging Researcher Award.
 |-
-|[[File:Morgan.jpg]]||Morgan, Nigel||Professor of Tourism Studies||Cardiff Metropolitan University||[http://cardiffmet.academia.edu/NigelMorgan]||Several publications on destination branding such as, “New Zealand, 100% Pure. The creation of a powerful niche destination brand.”
+|[[File:Morgan.jpg|centre]]||Morgan, Nigel||Professor of Tourism Studies||Cardiff Metropolitan University||[http://cardiffmet.academia.edu/NigelMorgan]||Several publications on destination branding such as, “New Zealand, 100% Pure. The creation of a powerful niche destination brand.”
 |-
-|[[File:Papadopoulos.jpg]]||Papadopoulos, Nicolas||Chancellor's Professor||Sprott School of Business||[http://www.sprott.carleton.ca/faculty_and_research/npapadopoulos.html]||Publications: "Place Image and Place Branding: What the Data Tells Us", "Place Branding: Evolution, Meaning and Implications", “The Rise of Country Branding: Implications for Business in Developed and Developing Countries”, in Jozsef Beràcs, ed., New Frontiers in Marketing Strategy: Brand Value and Business Success.
+|[[File:Papadopoulos.jpg|centre]]||Papadopoulos, Nicolas||Chancellor's Professor||Sprott School of Business||[http://www.sprott.carleton.ca/faculty_and_research/npapadopoulos.html]||Publications: "Place Image and Place Branding: What the Data Tells Us", "Place Branding: Evolution, Meaning and Implications", “The Rise of Country Branding: Implications for Business in Developed and Developing Countries”, in Jozsef Beràcs, ed., New Frontiers in Marketing Strategy: Brand Value and Business Success.
 |-
 |[[File:Temporal.jpg|centre]]||Temporal, Paul||Director of research and CEO.||Said Business School, University of Oxford and SXTC Global||[http://www.sxtcbrand.com/#/leadership/4535585908 ]||His works include 'Branding in Asia: The creation, development and management of Asian brands for the global market' and 'Islamic Branding and Marketing: Creating a Global Islamic Business'. He has also lectured about Country Branding at Said Business School.

@@ Line 160: / Line 160: @@
 |[[File:Temporal.jpg|centre]]||Temporal, Paul||Director of research and CEO.||Said Business School, University of Oxford and SXTC Global||[http://www.sxtcbrand.com/#/leadership/4535585908 ]||His works include 'Branding in Asia: The creation, development and management of Asian brands for the global market' and 'Islamic Branding and Marketing: Creating a Global Islamic Business'. He has also lectured about Country Branding at Said Business School.
 |-
-|||Fyall, Alan||Professor of Tourism Marketing and Graduate Programs Director at the Rosen College of Hospitality Management, University of Central Florida||University of Central Florida||[https://hospitality.ucf.edu/person/alan-fyall/]||Dr. Alan Fyall is Orange County Endowed Professor of Tourism Marketing and Graduate Programs Director at the Rosen College of Hospitality Management, University of Central Florida. He has published widely in his fields of expertise and is the author of over 150 articles, book chapters and conference papers. He has also written 20 books, which include Tourism Principles & Practice, one of the leading international textbooks on the subject published by Pearson. Alan currently teaches International Tourism Management and Destination Marketing & Management.
+|[[File:Alan Fyall.jpg|centre]]||Fyall, Alan||Professor of Tourism Marketing and Graduate Programs Director at the Rosen College of Hospitality Management, University of Central Florida||University of Central Florida||[https://hospitality.ucf.edu/person/alan-fyall/]||Dr. Alan Fyall is Orange County Endowed Professor of Tourism Marketing and Graduate Programs Director at the Rosen College of Hospitality Management, University of Central Florida. He has published widely in his fields of expertise and is the author of over 150 articles, book chapters and conference papers. He has also written 20 books, which include Tourism Principles & Practice, one of the leading international textbooks on the subject published by Pearson. Alan currently teaches International Tourism Management and Destination Marketing & Management.
 |-
-|||Florek, Magdalena||Place marketing and branding researcher and co-founder of the Best Place Institute, also Vice Chairman of the International Place Branding Association||Best Place Institute||[https://www.linkedin.com/in/magdalena-florek-13a22813/]||Magdalena Florek is a place marketing and branding researcher and co-founder of the Best Place – European Place Marketing Institute, a place marketing think-tank. She received her Ph.D. and post-doctoral degree in Management and Marketing. Since completion of her master studies, her main focus has been place marketing. Recently her main interest has been place brand equity as a tool to measure place branding performance, as well as place attachment.
+|[[File:Magdalena Florek.jpg|centre]]||Florek, Magdalena||Place marketing and branding researcher and co-founder of the Best Place Institute, also Vice Chairman of the International Place Branding Association||Best Place Institute||[https://www.linkedin.com/in/magdalena-florek-13a22813/]||Magdalena Florek is a place marketing and branding researcher and co-founder of the Best Place – European Place Marketing Institute, a place marketing think-tank. She received her Ph.D. and post-doctoral degree in Management and Marketing. Since completion of her master studies, her main focus has been place marketing. Recently her main interest has been place brand equity as a tool to measure place branding performance, as well as place attachment.
 |-
-|||Kavaratzis, Mihalis||Senior Lecturer in Marketing and Management and Adviser on Place Marketing/ Branding at School of Management, University of Leicester||University of Leicester||[http://www2.le.ac.uk/departments/management/people/mihalis-kavaratzis]||Mihalis Kavaratzis is a Senior Lecturer in Marketing and Management and an Adviser on Place Marketing/Branding at School of Management, University of Leicester. He has degrees in Business Administration from the University of Piraeus, Greece and in Marketing from the University of Stirling, Scotland. He also holds a PhD in City Marketing from the University of Groningen in the Netherlands and is particularly interested in the application of branding within place management.
+|[[File:Mihalis Kavaratzis.jpg|centre]]||Kavaratzis, Mihalis||Senior Lecturer in Marketing and Management and Adviser on Place Marketing/ Branding at School of Management, University of Leicester||University of Leicester||[http://www2.le.ac.uk/departments/management/people/mihalis-kavaratzis]||Mihalis Kavaratzis is a Senior Lecturer in Marketing and Management and an Adviser on Place Marketing/Branding at School of Management, University of Leicester. He has degrees in Business Administration from the University of Piraeus, Greece and in Marketing from the University of Stirling, Scotland. He also holds a PhD in City Marketing from the University of Groningen in the Netherlands and is particularly interested in the application of branding within place management.
 |}

@@ Line 117: / Line 117: @@
 |[[File:Menzel.jpg|centre]]||Menzel, Daniel Sebastian||Founder of the Berlin-based branding agency von FORMAT||von FORMAT||[http://www.nationbranding.de/site_english/experts/daniel-menzel.php]||Expertise: brand management in the area of travelling and tourism, place branding, nation branding.
 |-
-|||Fair, Chris||President of Resonance Consultancy||Resonance Consultancy||[http://resonanceco.com/team/]||Chris Fair is the president of Resonance Consultancy. He holds a Masters Degree in Studies of the Future and has married his marketing expertise with futures methodologies to help clients envision and develop new places, products and organizations. Over the course of his career, Chris has led the branding and marketing of dozens of communities and destinations ranging from master planned destination resorts to entire cities. He is also a frequent public speaker, keen to share his insights on development trends and societal behaviour.
+|[[File:Chris Fair.jpg|centre]]||Fair, Chris||President of Resonance Consultancy||Resonance Consultancy||[http://resonanceco.com/team/]||Chris Fair is the president of Resonance Consultancy. He holds a Masters Degree in Studies of the Future and has married his marketing expertise with futures methodologies to help clients envision and develop new places, products and organizations. Over the course of his career, Chris has led the branding and marketing of dozens of communities and destinations ranging from master planned destination resorts to entire cities. He is also a frequent public speaker, keen to share his insights on development trends and societal behaviour.
 |-
-|||Buncle, Tom||Managing Director of Yellow Railroad Ltd.||Yellow Railroad Ltd.||[https://www.linkedin.com/in/tom-buncle-723391b/]||Tom Buncle is Managing Director of Yellow Railroad Ltd., an international destination consultancy firm. He is a former Chief Executive of Visit Scotland and has worked for Visit Britain in the USA, Canada, Scandinavia and Southeast Asia. He is also an author and lecturer on destination branding, tourism marketing, global travel trends and crisis recovery. He authored the definitive Handbook on Tourism Destination Branding, published by the United Nations World Tourism Organisation (UNWTO) and European Travel Commission (ETC). He speaks regularly at international conferences and lectures at universities and business schools.
+|[[File:Tom Buncle.jpeg|centre]]||Buncle, Tom||Managing Director of Yellow Railroad Ltd.||Yellow Railroad Ltd.||[https://www.linkedin.com/in/tom-buncle-723391b/]||Tom Buncle is Managing Director of Yellow Railroad Ltd., an international destination consultancy firm. He is a former Chief Executive of Visit Scotland and has worked for Visit Britain in the USA, Canada, Scandinavia and Southeast Asia. He is also an author and lecturer on destination branding, tourism marketing, global travel trends and crisis recovery. He authored the definitive Handbook on Tourism Destination Branding, published by the United Nations World Tourism Organisation (UNWTO) and European Travel Commission (ETC). He speaks regularly at international conferences and lectures at universities and business schools.
 |-
-|||Andersson, Marcus||CEO of Tendensor International||Tendensor International||[https://www.linkedin.com/in/marcus-andersson-a714681/]||Marcus Andersson is CEO and co-founder of Tendensor International. He advises countries, cities, regions and clusters on their reputation and attractiveness and leads research and consultancy projects in Northern Europe. Marcus has worked for Baltic Development Forum, the Swedish Government, and the European Commission, with communication and project management in policy areas such as cluster development, innovation, entrepreneurship and security policy, as well as with marketing in different positions. He holds an MA in Political Science from Uppsala University and an MSc. in Marketing, Business and Economics from Stockholm University School of Business. He has published a range of academic papers, articles, reports and handbooks on topics such as cluster development, macro-regional branding and general place branding.
+|[[File:Marcus Andersson.jpg|centre]]||Andersson, Marcus||CEO of Tendensor International||Tendensor International||[https://www.linkedin.com/in/marcus-andersson-a714681/]||Marcus Andersson is CEO and co-founder of Tendensor International. He advises countries, cities, regions and clusters on their reputation and attractiveness and leads research and consultancy projects in Northern Europe. Marcus has worked for Baltic Development Forum, the Swedish Government, and the European Commission, with communication and project management in policy areas such as cluster development, innovation, entrepreneurship and security policy, as well as with marketing in different positions. He holds an MA in Political Science from Uppsala University and an MSc. in Marketing, Business and Economics from Stockholm University School of Business. He has published a range of academic papers, articles, reports and handbooks on topics such as cluster development, macro-regional branding and general place branding.
 |-
-|||McClory, Jonathan||Partner at Portland Communications||Portland Communications||[https://www.linkedin.com/in/jonathanmcclory/]||Jonathan McClory leads Portland’s Place Branding practice. He is a specialist in soft power, public diplomacy, cultural relations and place branding. Jonathan has advised senior government clients in the UK, Europe, and Asia on reputation, policy, and effective global engagement. Jonathan previously led the place branding initiative at the London-based creative agency Winkreative. Prior to this, he worked as a consultant in the London office of the Boston Consulting Group.
+|[[File:Jonathan McClory.jpg|centre]]||McClory, Jonathan||Partner at Portland Communications||Portland Communications||[https://www.linkedin.com/in/jonathanmcclory/]||Jonathan McClory leads Portland’s Place Branding practice. He is a specialist in soft power, public diplomacy, cultural relations and place branding. Jonathan has advised senior government clients in the UK, Europe, and Asia on reputation, policy, and effective global engagement. Jonathan previously led the place branding initiative at the London-based creative agency Winkreative. Prior to this, he worked as a consultant in the London office of the Boston Consulting Group.
 Before working in the private sector, Jonathan was Senior Researcher at the Institute for Government (IfG), where he remains an Associate. While at the IfG, Jonathan developed the world’s first composite index for measuring the soft power of countries, used as a benchmark by foreign ministries across the globe.
 |}

@@ Line 17: / Line 17: @@
 |[[File:wolffolinslogo.gif|centre]]||Wolff Olins||[http://www.wolffolins.com/work]||Wolff Olins are international brand consultants who represent their clients in all sectors.
 |-
-|||Resonance||[http://resonanceco.com]||Resonance work on creating new brands for the real estate, travel, tourism, hospitality and beverage industries.
+|[[File:Resonance_stacked.jpg|centre]]||Resonance||[http://resonanceco.com]||Resonance work on creating new brands for the real estate, travel, tourism, hospitality and beverage industries.
 |-
-|||Portland||[http://portland-communications.com]||Portland is a communications and public affairs consultancy.
+|[[File:Portland-logo.png|centre]]||Portland||[http://portland-communications.com]||Portland is a communications and public affairs consultancy.
 |}

@@ Line 110: / Line 110: @@
 |-
 |[[File:Baker.jpg|centre]]||Baker, Bill||President of Total Destination Marketing||Total Destination Marketing||[http://destinationbranding.com/]||Bill Baker is Chief Strategist for Total Destination Marketing. He is recognized internationally as a leader and pioneer for his successes in marketing and branding hundreds of cities, regions, and nations with a wide range of tourism solutions. Based in Oregon, he has focused on boosting the competitiveness and performance of small cities and regions in the USA in tourism and economic development since 2000.
-Bill has developed successful tourism and branding strategies for dozens of locations throughout the United States and Australia. He has been directly involved in some of the most respected destination branding campaigns in the USA. While in Australia he was responsible for the highly acclaimed "Shrimp on the Barbie" campaign, which he directed for seven years. He has produced tourism strategies for the Sydney 2000 Olympic Games, and has been asked to provide strategic counsel to destinations around the world including Hong Kong, Guam, India, Macau, and Saudi Arabia, as well as Australia's global branding and integrated marketing campaigns.
+Bill has developed successful tourism and branding strategies for dozens of locations throughout the United States and Australia. He has been directly involved in some of the most respected destination branding campaigns in the USA. While in Australia he was responsible for the highly acclaimed "Shrimp on the Barbie" campaign, which he directed for seven years. He has produced tourism strategies for the Sydney 2000 Olympic Games and has been asked to provide strategic counsel to destinations around the world including Hong Kong, Guam, India, Macau, and Saudi Arabia, as well as Australia's global branding and integrated marketing campaigns.
 Bill has been interviewed by CNN, NPR, The Travel Channel, New York Times, Los Angeles Times, New Yorker, Forbes, Inc, USA Today, as well as many other leading international outlets. He is widely published and is the author of the best-seller, “Destination Branding for Small Cities”. He is always in demand as a speaker on place branding, energizing seminars and educational forums around the world.
 |-
-|[[File:Cromwell.jpg|centre]]||Cromwell, Thomas||President of East West Communications||East West Communications||[http://www.gbrconsulting.gr/sectors/tourism/cromwell.html]||Thomas Cromwell is the President of East West Communications and one of the world's leading experts on nation branding. In 2005, the WTO Press and Information Department invited him and East West to serve as a nation branding consultant. He has traveled to over 110 countries and worked with many governments on their branding and communications needs, including the preparation of country reports for The Washington Post, The Washington Times and other media. Countries he has worked with include Greece, Egypt, Kazakhstan, Ukraine, Fiji, Peru, Liechtenstein, Singapore and Zambia.
+|[[File:Cromwell.jpg|centre]]||Cromwell, Thomas||President of East West Communications||East West Communications||[http://www.gbrconsulting.gr/sectors/tourism/cromwell.html]||Thomas Cromwell is the President of East West Communications and one of the world's leading experts on nation branding. In 2005, the WTO Press and Information Department invited him and East West to serve as a nation branding consultant. He has travelled to over 110 countries and worked with many governments on their branding and communications needs, including the preparation of country reports for The Washington Post, The Washington Times and other media. Countries he has worked with include Greece, Egypt, Kazakhstan, Ukraine, Fiji, Peru, Liechtenstein, Singapore and Zambia.
 |-
 |[[File:Joao_Freire.jpg|centre]]||Freire, Joao R.||Place Branding Expert||Co-founder of Ecoterra||[http://strengtheningbrandamerica.com/insight-from-experts/expert-interviews/joao-r-freire/]||Joao R. Freire has worked in the fields of finance and marketing for several multinational companies in Brazil, Portugal and the United Kingdom. He holds a PhD in Place Branding from the London Metropolitan University (UK), where he is also a guest lecturer in marketing. His research focused on the analysis of the interaction between "place brands" and consumers. Joao’s greatest interest is in branding and, more specifically, Place Branding. After years of quantitative and qualitative research and working on branding issues, he has developed new ideas and a unique methodology for brand identity construction. He is a frequent speaker and author, with his work focusing on topics to do with branding. His articles have appeared in international publications such as Place Branding, Journal of Brand Management, Social Responsibility Journal, the Journal of Tourism and Development and the book 'Nation Branding: Concepts, Issues, Practice'. He has also been invited to serve as a reviewer for the Place Branding Journal, which is published by Palgrave Macmillan, London, UK. Joao works as a Brand Consultant for Brandia Central in Lisbon.
@@ Line 119: / Line 119: @@
 |[[File:Kalandides.JPG|centre]]||Kalandides, Ares||Managing Director||Inpolis||[http://www.inpolis.de/inplaces-teamdetail_1_Kalandides-+Ares_en.html]||Editorial member of the Journal of Place Management and Development and organiser of conferences on place branding.
 |-
-|[[File:Levine.jpg|centre]]||Levine, Andrew||President/Chief Creative Officer at Development Counsellors International||Development Counsellors International||[http://www.linkedin.com/in/economicdevelopmentmarketing]||Andrew Levine is currently in the Board of Directors at the International Economic Development Council and he is the President/Chief Creative Officer at Development Counsellors International. He has more than twenty years of experience in "Marketing Places" - working for a broad range of countries, states, regions, cities and other communities. His specialties are economic development marketing, travel marketing, place branding, media relations, and prospect development/qualification.
+|[[File:Levine.jpg|centre]]||Levine, Andrew||President/Chief Creative Officer at Development Counsellors International||Development Counsellors International||[http://www.linkedin.com/in/economicdevelopmentmarketing]||Andrew Levine is currently in the Board of Directors at the International Economic Development Council and he is the President/Chief Creative Officer at Development Counsellors International. He has more than twenty years of experience in "Marketing Places" - working for a broad range of countries, states, regions, cities and other communities. His specialities are economic development marketing, travel marketing, place branding, media relations, and prospect development/qualification.
-|-
-|[[File:Creenagh.gif|centre]]||Lodge, Creenagh||CEO||Corporate Edge||[http://www.linkedin.com/profile/view?id=3722970&authType=name&authToken=Yg-4&locale=en_US&pvs=pp&trk=ppro_viewmore]||Renowned CEO, expert on country branding and public speaker.
 |-
 |[[File:Menzel.jpg|centre]]||Menzel, Daniel Sebastian||Founder of the Berlin-based branding agency von FORMAT||von FORMAT||[http://www.nationbranding.de/site_english/experts/daniel-menzel.php]||Expertise: brand management in the area of travelling and tourism, place branding, nation branding.
 |-
-|||Fair, Chris||President of Resonance Consultancy||Resonance Consultancy||[http://resonanceco.com/team/]||Chris Fair is the president of Resonance Consultancy. He holds a Masters Degree in Studies of the Future and has married his marketing expertise with futures methodologies to help clients envision and develop new places, products and organizations. Over the course of his career, Chris has led the branding and marketing of dozens of communities and destinations ranging from master planned destination resorts, to entire cities. He is also a frequent public speaker, keen to share his insights on development trends and societal behavior.
+|||Fair, Chris||President of Resonance Consultancy||Resonance Consultancy||[http://resonanceco.com/team/]||Chris Fair is the president of Resonance Consultancy. He holds a Masters Degree in Studies of the Future and has married his marketing expertise with futures methodologies to help clients envision and develop new places, products and organizations. Over the course of his career, Chris has led the branding and marketing of dozens of communities and destinations ranging from master planned destination resorts to entire cities. He is also a frequent public speaker, keen to share his insights on development trends and societal behaviour.
 |-
 |||Buncle, Tom||Managing Director of Yellow Railroad Ltd.||Yellow Railroad Ltd.||[https://www.linkedin.com/in/tom-buncle-723391b/]||Tom Buncle is Managing Director of Yellow Railroad Ltd., an international destination consultancy firm. He is a former Chief Executive of Visit Scotland and has worked for Visit Britain in the USA, Canada, Scandinavia and Southeast Asia. He is also an author and lecturer on destination branding, tourism marketing, global travel trends and crisis recovery. He authored the definitive Handbook on Tourism Destination Branding, published by the United Nations World Tourism Organisation (UNWTO) and European Travel Commission (ETC). He speaks regularly at international conferences and lectures at universities and business schools.