Difference between revisions of "Books"
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|[[File:RethinkingPlaceBranding1.png|centre]]||2014||Mihalis Kavaratzis, Gary Warnaby and Gregory Ashworth||'''''Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions'''''||Springer International|| Heidelberg, Germany | |[[File:RethinkingPlaceBranding1.png|centre]]||2014||Mihalis Kavaratzis, Gary Warnaby and Gregory Ashworth||'''''Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions'''''||Springer International|| Heidelberg, Germany | ||
|- | |- | ||
− | |[[File: | + | |[[File:Harnessing.png|centre]]||2014||Frank M. Go, Harja Lemmetyinen and Ulla Hakala ||'''''Harnessing Place Branding through Cultural Entrepreneurship'''''|| Palgrave Macmillan ||UK |
|- | |- | ||
− | |[[File: | + | |[[File:Politicalecocitybranding.png|centre]]||2014||Ari-Veikko Anttiroiko ||'''''The Political Economy of City Branding'''''|| Routledge ||New York, USA |
|- | |- | ||
− | |[[File: | + | |[[File:TribalModern.jpg|centre]]||2014||Miriam Cooke||'''''Tribal Modern: Branding New Nations in the Arab Gulf'''''||University of California Press||USA |
|- | |- | ||
− | |[[File: | + | |[[File:Internationalyearbook12.png|centre]]||2013||Frank M. Go and Robert Govers||'''''International Place Branding Yearbook 2012: Managing Smart Growth and Sustainability'''''||Palgrave Macmillan||UK |
|- | |- | ||
− | |[[File: | + | |[[File:jay.jpg|centre]]||2013||Jay Gronlund||'''''Basics of Branding'''''||Business Expert Press||USA |
|- | |- | ||
− | |[[File: | + | |[[File:Shapingchina.png|centre]]||2013||Jian Wang||'''''Shaping China's Global Imagination: Branding Nations at the World Expo'''''||Palgrave Macmillan||UK |
|- | |- | ||
− | |[[File: | + | |[[File:Branding_the_nation.jpg|centre]]||2013||Melissa Aronczyk||'''''Branding the Nation: The Global Business of National Identity'''''||Oxford University Press||USA |
|- | |- | ||
− | |[[File: | + | |[[File:Latinamerica.jpg|centre]]||2013||Eva Niesing||'''''Latin America's Potential in Nation Branding: A closer look at Brazil's, Chile's and Colombia's practices'''''||Anchor Academic Publishing||Hamburg, Germany |
|- | |- | ||
− | |[[File: | + | |[[File:BrandSingapur.jpg |centre]]||2012||Buck Song Koh||'''''Brand Singapore: How nation branding built Asia's leading global city'''''||Marshall Cavendish Business||Singapur |
|- | |- | ||
− | |[[File: | + | |[[File:Corruption.jpg|centre]]||2012||Samuel Johnson Ogundipe||'''''Branding a nation in time of crisis: The case of Nigeria'''''||LAP LAMBERT Academic Publishing||Germany |
|- | |- | ||
− | |[[File: | + | |[[File:voorbeeld2.jpg|centre]]||2012||Bill Baker||'''''Destination Branding for Small Cities - Second Edition'''''||Creative Leap Books||US |
|- | |- | ||
− | |[[File: | + | |[[File:Tomorrow.jpg|centre]]||2012||Ian Yeoman||'''''2050 - Tomorrow's Tourism'''''||Channel View Publications Ltd||UK |
|- | |- | ||
− | |[[File: | + | |[[File:The_positive_branding_of_Islam.jpg|centre]]||2011||Alihusain-del Castilho Angelic||'''''The positive branding of Islam: A Case Study of Islamic countries their Public Diplomacy Efforts and Effectiveness'''''||LAP LAMBERT Academic Publishing||United Kingdom |
|- | |- | ||
− | |[[File: | + | |[[File:Citybrandingtheoryandcases.jpg|centre]]||2011||Dinnie Keith||'''''City Branding: Theory and Cases'''''||Palgrave Macmillan||UK |
|- | |- | ||
− | |[[File: | + | |[[File:2.png|centre]]||2011||Frew, Elspeth & White, Leanne||'''''Tourism and National Identities: An International Perspective (Contemporary Geographies of Leisure, Tourism and Mobility)'''''||Routledge||UK |
|- | |- | ||
− | |[[File: | + | |[[File:PoliticaTuristica.jpg|centre]]||2011||Mercedes Jiménez García||'''''Política Turística Común y Co-Country-branding: Dos apuestas turísticas para la Unión Europea'''''||Editorial Académica Española||Spain |
|- | |- | ||
− | |[[File: | + | |[[File:Yearbook_20111.jpeg|centre]]||2011||Go Frank M. & Governs Robert||'''''International Place Branding Yearbook 2011'''''||Palgrave Macmillan||Basingstoke, UK |
|- | |- | ||
− | |[[File: | + | |[[File:Branding_postcommunist.jpg|centre]]||2011||Kaneva Nadia||'''''Branding post - Communist Nations: Marketizing'''''||Routledge|| |
|- | |- | ||
− | |[[File: | + | |[[File:117x160-books.jpeg|centre]]||2011||Morgan Nigel, Pritchard Annette, Pride Roger||'''''Destination Brands: Managing Place Reputation'''''||Butterworth-Heinemann||UK |
|- | |- | ||
− | |[[File: | + | |[[File:NewEurope.jpg|centre]]||2011||Nadia Kaneva||'''''Branding Post-Communist Nations: Marketizing National Identities in the "New" Europe'''''||Routledge||UK |
|- | |- | ||
− | |[[File: Destination_Marketing_and_Management_Theories_and_Applications.jpg|centre]]||2011||Wang Youcheng, Pizam Abraham ||Destination Marketing and Management: Theories and Applications||CAB International||Oxford, UK | + | |[[File:Brandsandbrandinggeographies.jpg|centre]]||2011||Pike Andy||'''''Brands and Branding Geographies'''''||Edward Elgar Publishing Limited||Cheltenham, UK |
+ | |- | ||
+ | |[[File:Austria.jpg|centre]]||2011||Sigrid Hoglinger||'''''Nation Branding - Austria as a Brand'''''||GRIN Verlag oHG||Germany | ||
+ | |- | ||
+ | |[[File: Country-of-Origin_Effects_and_Competitive_Advantage.jpg|centre]]||2011||Sipos Philip, Nefzger Corinna||'''''Country-of-Origin Effects and Competitive Advantage: The Role of a Country's Image with Respect to the Positioning Process of International Firms Within the Framework of Global Marketing Strategies'''''||GRIN Verlag|| | ||
+ | |- | ||
+ | |[[File:Islamicbrandingandmarketing.jpg|centre]]||2011||Temporal Paul||'''''Islamic Branding and Marketing.Creating a Global Islamic Branding'''''||John Wiley & Sons Pte. Ltd||Singapore | ||
+ | |- | ||
+ | |[[File: Destination_Marketing_and_Management_Theories_and_Applications.jpg|centre]]||2011||Wang Youcheng, Pizam Abraham ||'''''Destination Marketing and Management: Theories and Applications'''''||CAB International||Oxford, UK | ||
|} | |} | ||
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!scope="col" width="35%" style="background: #e6e6e6"| Title | !scope="col" width="35%" style="background: #e6e6e6"| Title | ||
!scope="col" width="12%" style="background: #e6e6e6"| Publisher | !scope="col" width="12%" style="background: #e6e6e6"| Publisher | ||
− | !scope="col" width="10%" style="background: #e6e6e6"| | + | !scope="col" width="10%" style="background: #e6e6e6"| Country |
|- | |- | ||
− | |[[File:Book1.jpeg|centre]]||2010||||Towards effective place brand management : branding European cities and regions||Edward Elgar Pub||Northampton, US | + | |[[File:Book1.jpeg|centre]]||2010||Gregory Ashworth and Mihalis Kavaratzis||'''''Towards effective place brand management : branding European cities and regions'''''||Edward Elgar Pub||Northampton, US |
|- | |- | ||
− | |[[File:Roleofcsrtocreatepositive.jpg|centre]]||2010||Ahmad Din, Aamir Sohail, Kashif Shahzad||Role of CSR to Create Positive Positioning in Country Branding||Lambert Academic Publishing||UK | + | |[[File:Roleofcsrtocreatepositive.jpg|centre]]||2010||Ahmad Din, Aamir Sohail, Kashif Shahzad||'''''Role of CSR to Create Positive Positioning in Country Branding'''''||Lambert Academic Publishing||UK |
|- | |- | ||
− | |[[File:Nationbrandinoman.jpg|centre]]||2010||Alzadjli Badar||Nation Branding in Oman - Studying Stakeholders Views on "Branding Oman"||GRIN Verlag||Germany | + | |[[File:Nationbrandinoman.jpg|centre]]||2010||Alzadjli Badar||'''''Nation Branding in Oman - Studying Stakeholders Views on "Branding Oman"'''''||GRIN Verlag||Germany |
|- | |- | ||
− | |[[File:Blowingthebrand.jpg|centre]]||2010||Melissa Aronczyk||Blowing Up the Brand: Critical Perspectives on Promotional Culture||Peter Lang International Academic Publishers||USA | + | |[[File:Blowingthebrand.jpg|centre]]||2010||Melissa Aronczyk||'''''Blowing Up the Brand: Critical Perspectives on Promotional Culture'''''||Peter Lang International Academic Publishers||USA |
|- | |- | ||
− | |[[File:Towardseffectiveplacebrandmanagement.jpg|centre]]||2010||Ashworth Gregory, Kavaratzis Mihalis||Towards Effective Place Brand Management||Edward Elgar Publishing Limted||Cheltenham, UK | + | |[[File:Towardseffectiveplacebrandmanagement.jpg|centre]]||2010||Ashworth Gregory, Kavaratzis Mihalis||'''''Towards Effective Place Brand Management'''''||Edward Elgar Publishing Limted||Cheltenham, UK |
|- | |- | ||
− | |[[File:Commodity_Branding.jpeg|centre]]||2010||Bevan Andrew & Wengrow Daniel||Cultures of Commodity Branding||left coast press||California, USA | + | |[[File:Commodity_Branding.jpeg|centre]]||2010||Bevan Andrew & Wengrow Daniel||'''''Cultures of Commodity Branding'''''||left coast press||California, USA |
|- | |- | ||
− | |[[File:gustavo.jpeg|centre]]||2010||Gustavo Santos||Nation Branding, Construindo as Imagens das Nações||Isotipo Lab||Brazil | + | |[[File:gustavo.jpeg|centre]]||2010||Gustavo Santos||'''''Nation Branding, Construindo as Imagens das Nações'''''||Isotipo Lab||Brazil |
|- | |- | ||
− | |[[File:Rebrandingthenation.jpg|centre]]||2010||Falemara Francis Ola||Re-Branding the Nation||Xlibris Publishing||USA | + | |[[File:Rebrandingthenation.jpg|centre]]||2010||Falemara Francis Ola||'''''Re-Branding the Nation'''''||Xlibris Publishing||USA |
|- | |- | ||
− | |[[File:Internationalplacebrandingyearbook.png|centre]]||2010||Govers R, Go F||International Place Branding Yearbook 2010||Palgrave Macmillan||New York, USA | + | |[[File:Internationalplacebrandingyearbook.png|centre]]||2010||Govers R, Go F||'''''International Place Branding Yearbook 2010'''''||Palgrave Macmillan||New York, USA |
|- | |- | ||
− | |[[File:NationBranding-ConstruindoaImagemdeuma.jpg|centre]]||2010||Rodrigues S. Gustavo||Nation Branding: Construindo a Imagem de uma Nação: Um Estudo Sobre as Aplicações das Técnicas Branding para Países, Cidades e Regiões e suas Consquências no Mundo Contemporâneo||isotipo.labs||Sao Paulo, BR | + | |[[File:NationBranding-ConstruindoaImagemdeuma.jpg|centre]]||2010||Rodrigues S. Gustavo||'''''Nation Branding: Construindo a Imagem de uma Nação: Um Estudo Sobre as Aplicações das Técnicas Branding para Países, Cidades e Regiões e suas Consquências no Mundo Contemporâneo'''''||isotipo.labs||Sao Paulo, BR |
|- | |- | ||
− | |[[File:Controllingthemessage.jpg|centre]]||2010||Sevin Efe||Controlling the Message: A Strategic Approach to Nation Branding||LAP LAMBERT Academic Publishing||Germany | + | |[[File:Controllingthemessage.jpg|centre]]||2010||Sevin Efe||'''''Controlling the Message: A Strategic Approach to Nation Branding'''''||LAP LAMBERT Academic Publishing||Germany |
|- | |- | ||
− | |[[File:BrandIsrael.jpg|centre]]||2010||Shore Neuriel||BRAND ISRAEL: An Analysis Of Nation Branding Concepts As They Relate To The State Of Israel ||VDM Verlag Dr. Müller||Germany | + | |[[File:BrandIsrael.jpg|centre]]||2010||Shore Neuriel||'''''BRAND ISRAEL: An Analysis Of Nation Branding Concepts As They Relate To The State Of Israel''''' ||VDM Verlag Dr. Müller||Germany |
|- | |- | ||
− | |[[File:Placebrandingglocalvirtualphysicalidentities.jpg|centre]]||2009||Anholt Simon||Places: Identity, Image and Reputation||Palgrave Macmillan||New York, USA | + | |[[File:Placebrandingglocalvirtualphysicalidentities.jpg|centre]]||2009||Anholt Simon||'''''Places: Identity, Image and Reputation'''''||Palgrave Macmillan||New York, USA |
|- | |- | ||
− | |[[File:Rsz_simon_anholt_great_brand_stories.jpg|centre]]||2009||Anholt Simon, Hildreth Jeremy||Great Brand Stories: Brand America||Marshall Cavendish||UK | + | |[[File:Rsz_simon_anholt_great_brand_stories.jpg|centre]]||2009||Anholt Simon, Hildreth Jeremy||'''''Great Brand Stories: Brand America'''''||Marshall Cavendish||UK |
|- | |- | ||
− | |||2009||Batra Rajeev, Augustine Grace||Nation Branding||Davidson Institute||Michigan, USA | + | |||2009||Batra Rajeev, Augustine Grace||'''''Nation Branding'''''||Davidson Institute||Michigan, USA |
|- | |- | ||
− | |[[File:Tourism_Branding_Communities_in_Action.jpg|centre]]||2009||Cai Liping A., Gartner William C., Munar Ana Maria||Tourism Branding: Communities in Action | + | |[[File:Tourism_Branding_Communities_in_Action.jpg|centre]]||2009||Cai Liping A., Gartner William C., Munar Ana Maria||'''''Tourism Branding: Communities in Action'''''||Emerald Group Pub||United Kingdom |
|- | |- | ||
− | |[[File:Brands_and_branding.jpg|centre]]||2009||Cifton Rita||Brands and Branding||Profile Books||London, UK | + | |[[File:Brands_and_branding.jpg|centre]]||2009||Cifton Rita||'''''Brands and Branding'''''||Profile Books||London, UK |
|- | |- | ||
− | |[[File:Brandnewireland.jpg|centre]]||2009||Clancy Michael||Brand New Ireland||Ashgate Publishing Limited||Farnham, England | + | |[[File:Brandnewireland.jpg|centre]]||2009||Clancy Michael||'''''Brand New Ireland'''''||Ashgate Publishing Limited||Farnham, England |
|- | |- | ||
− | |||2009||Domański Tomasz, Hereźniak Marta||Leveraging Corporate and Country Branding - How emerging countries can find their way in the global economy. The case of "Brand for Poland" Project in "Value-added partnering and innnovation in a changing world" ||Purdue University Press||USA | + | |||2009||Domański Tomasz, Hereźniak Marta||'''''Leveraging Corporate and Country Branding - How emerging countries can find their way in the global economy. The case of "Brand for Poland" Project in "Value-added partnering and innnovation in a changing world"''''' ||Purdue University Press||USA |
|- | |- | ||
− | |[[File:Brandingcitiescosmo.jpg|centre]]||2009||Donald Stephanie Hemelryk, Kofman Eleonore, Kevin Catherine||Branding cities: Cosmopolitanism, Parochialism and Social Change||Taylor & Francis||NY, USA | + | |[[File:Brandingcitiescosmo.jpg|centre]]||2009||Donald Stephanie Hemelryk, Kofman Eleonore, Kevin Catherine||'''''Branding cities: Cosmopolitanism, Parochialism and Social Change'''''||Taylor & Francis||NY, USA |
|- | |- | ||
− | |[[File:Placebrandingglocalvirtualphysicalidentities.jpg|centre]]||2009||Govers R, Go F||Place Branding: Glocal, Virtual and Physical Identities. Constructed, Imagined and Experienced||Palgrave Macmillan||New York, USA | + | |[[File:Placebrandingglocalvirtualphysicalidentities.jpg|centre]]||2009||Govers R, Go F||'''''Place Branding: Glocal, Virtual and Physical Identities. Constructed, Imagined and Experienced'''''||Palgrave Macmillan||New York, USA |
|- | |- | ||
− | |[[File:Destination-Branding-Revised-Edition.jpg|centre]]||2009||Morgan Nigel, Pritchard Annette, Pride Roger||Destination Branding Revised 2nd Edition: Creating the Unique Destination Proposition||Elsevier Butterworth-Heinemann||Oxford, UK | + | |[[File:Destination-Branding-Revised-Edition.jpg|centre]]||2009||Morgan Nigel, Pritchard Annette, Pride Roger||'''''Destination Branding Revised 2nd Edition: Creating the Unique Destination Proposition'''''||Elsevier Butterworth-Heinemann||Oxford, UK |
|- | |- | ||
− | |[[File:Nationbranding.jpg|centre]]||2009||Nishit Kumar, Anil Varma||Nation Branding: Concepts and Country Perspectives||ICFAI Press||India | + | |[[File:Nationbranding.jpg|centre]]||2009||Nishit Kumar, Anil Varma||'''''Nation Branding: Concepts and Country Perspectives'''''||ICFAI Press||India |
|- | |- | ||
− | |[[File:Brandingcanada.jpg|centre]]||2009||Potter Evan H.||Branding Canada: Projecting Canada's soft power through public democracy||Mcgill - Queen's University Press||Quebec, Canada | + | |[[File:Brandingcanada.jpg|centre]]||2009||Potter Evan H.||'''''Branding Canada: Projecting Canada's soft power through public democracy'''''||Mcgill - Queen's University Press||Quebec, Canada |
|- | |- | ||
− | |[[File:Howtobrandnationscitiesanddestinations.jpg|centre]]||2009||Rainisto S, Moilanen T||How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding||Palgrave Macmillan||New York, USA | + | |[[File:Howtobrandnationscitiesanddestinations.jpg|centre]]||2009||Rainisto S, Moilanen T||'''''How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding'''''||Palgrave Macmillan||New York, USA |
|- | |- | ||
− | |[[File: Routledge_handbook_of_public_diplomacy.jpg|centre]]||2009||Snow Nancy, Taylor Philip M.||Routledge handbook of public diplomacy||Routledge||New York, USA | + | |[[File: Routledge_handbook_of_public_diplomacy.jpg|centre]]||2009||Snow Nancy, Taylor Philip M.||'''''Routledge handbook of public diplomacy'''''||Routledge||New York, USA |
|- | |- | ||
− | |[[File:Rsz_1alina_wheeler_designing_brand_identity.jpg|centre]]||2009||Wheeler Alina||Designing Brand Identity: An Essential Guide for the Whole Branding Team||John Wiley & Sons, Inc. ||USA | + | |[[File:Rsz_1alina_wheeler_designing_brand_identity.jpg|centre]]||2009||Wheeler Alina||'''''Designing Brand Identity: An Essential Guide for the Whole Branding Team'''''||John Wiley & Sons, Inc. ||USA |
|- | |- | ||
− | |[[File:Media_Strategies_for_Marketing_Places_in_Crisis.jpg|centre]]||2008||Avraham Eli, Ketter Eran||Media Strategies for Marketing Places in Crisis: Improving the Image of Cities, Countries and Tourist Destinations||Taylor & Francis||United Kingdom | + | |[[File:Media_Strategies_for_Marketing_Places_in_Crisis.jpg|centre]]||2008||Avraham Eli, Ketter Eran||'''''Media Strategies for Marketing Places in Crisis: Improving the Image of Cities, Countries and Tourist Destinations'''''||Taylor & Francis||United Kingdom |
|- | |- | ||
− | |[[File:Develop.jpg|centre]]||2008||Burns Peter M., Novelli Marina||Tourism development: growth, myths, and inequalities||CAB International||Wallingford, UK | + | |[[File:Develop.jpg|centre]]||2008||Burns Peter M., Novelli Marina||'''''Tourism development: growth, myths, and inequalities'''''||CAB International||Wallingford, UK |
|- | |- | ||
− | |[[File:Nationbrandingcocepts.jpg|centre]]||2008||Dinnie K||Nation branding: Concepts, Issues, Practice||Elsevier Butterworth-Heinemann||Oxford, UK | + | |[[File:Nationbrandingcocepts.jpg|centre]]||2008||Dinnie K||'''''Nation branding: Concepts, Issues, Practice'''''||Elsevier Butterworth-Heinemann||Oxford, UK |
|- | |- | ||
− | |[[File:Tourismprincples.jpg|centre]]||2008||Geoldner Charles R., Ritchie J.R.Brent||Tourism: Principle, Practices, Philosophies, 11th Edition||John Wiley & Sons Inc.||New Jersey, USA | + | |[[File:Tourismprincples.jpg|centre]]||2008||Geoldner Charles R., Ritchie J.R.Brent||'''''Tourism: Principle, Practices, Philosophies, 11th Edition'''''||John Wiley & Sons Inc.||New Jersey, USA |
|- | |- | ||
− | |[[File:BrandingNY.jpg|centre]]||2008||Greenberg Miriam||Branding New York City||Routledge||New York, USA | + | |[[File:BrandingNY.jpg|centre]]||2008||Greenberg Miriam||'''''Branding New York City'''''||Routledge||New York, USA |
|- | |- | ||
− | |[[File:117x160-Global_Marketing.jpg|centre]]||2008||Johansson Johny K.||Global Marketing: Foreign Entry, Local Marketing and Global Management||McGraw-Hill Irwin||UK | + | |[[File:117x160-Global_Marketing.jpg|centre]]||2008||Johansson Johny K.||'''''Global Marketing: Foreign Entry, Local Marketing and Global Management'''''||McGraw-Hill Irwin||UK |
|- | |- | ||
− | |[[File: Country_Branding_The_Interrelationship_Between_the_Image_of_Turkey.gif|centre]]||2008||Kara Eda||Country branding: the interrelationship between the image of Turkey and the Turkish textile and clothing industry||Copenhagen Business School||Copenhagen, Denmark | + | |[[File: Country_Branding_The_Interrelationship_Between_the_Image_of_Turkey.gif|centre]]||2008||Kara Eda||'''''Country branding: the interrelationship between the image of Turkey and the Turkish textile and clothing industry'''''||Copenhagen Business School||Copenhagen, Denmark |
|- | |- | ||
− | |[[File:Strategicbrandmanagement.jpg|centre]]||2008||Keller Kevin Lane, Aperia Toy, Georgson Mats||Strategic Brand Management||Michael Clancy||Michael Clancy | + | |[[File:Strategicbrandmanagement.jpg|centre]]||2008||Keller Kevin Lane, Aperia Toy, Georgson Mats||'''''Strategic Brand Management'''''||Michael Clancy||Michael Clancy |
|- | |- | ||
− | |[[File:German.jpg|centre]]||2008||Florian U. Siems, Manfred Brandstätter, Herbert Gölzner||Anspruchsgruppenorientierte Kommunikation||VS Verlag für Sozialwissenschaften||Germany | + | |[[File:German.jpg|centre]]||2008||Florian U. Siems, Manfred Brandstätter, Herbert Gölzner||'''''Anspruchsgruppenorientierte Kommunikation'''''||VS Verlag für Sozialwissenschaften||Germany |
|- | |- | ||
− | |[[File:Brandnewchina.jpg|centre]]||2008||Wang Jing||Brand new China||The President and Fellows of Harvard College||Boston, USA | + | |[[File:Brandnewchina.jpg|centre]]||2008||Wang Jing||'''''Brand new China'''''||The President and Fellows of Harvard College||Boston, USA |
|} | |} | ||
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!scope="col" width="35%" style="background: #e6e6e6"| Title | !scope="col" width="35%" style="background: #e6e6e6"| Title | ||
!scope="col" width="12%" style="background: #e6e6e6"| Publisher | !scope="col" width="12%" style="background: #e6e6e6"| Publisher | ||
− | !scope="col" width="10%" style="background: #e6e6e6"| | + | !scope="col" width="10%" style="background: #e6e6e6"| Country |
|- | |- | ||
− | |[[File:Competitiveidentity.jpg|centre]]||2007||Anholt Simon||Competitive Identity - The New Brand Management for Nations, Cities and Regions||Palgrave Macmillan||Basingstoke, UK | + | |[[File:Competitiveidentity.jpg|centre]]||2007||Anholt Simon||'''''Competitive Identity - The New Brand Management for Nations, Cities and Regions'''''||Palgrave Macmillan||Basingstoke, UK |
|- | |- | ||
− | |[[File:Forsmallcities.jpg|centre]]||2007||Baker B||Destination Branding for Small Cities||Creative Leap Books||Portland, USA | + | |[[File:Forsmallcities.jpg|centre]]||2007||Baker B||'''''Destination Branding for Small Cities'''''||Creative Leap Books||Portland, USA |
|- | |- | ||
− | |[[File:117x160-Nation__Branding.jpg|centre]]||2007||Dinnie Keith||Nation Branding: concepts, issues, practice||Butterworth-Heinemann||California, USA | + | |[[File:117x160-Nation__Branding.jpg|centre]]||2007||Dinnie Keith||'''''Nation Branding: concepts, issues, practice'''''||Butterworth-Heinemann||California, USA |
|- | |- | ||
− | |[[File:Tourismandbrandedcity.jpg|centre]]||2007||Donald Stephanie Hemelryk, Gammack John G.||Tourism and the Branded City (New Directions in Tourism Analysis)||Ashgate Publishing Limited|| | + | |[[File:Tourismandbrandedcity.jpg|centre]]||2007||Donald Stephanie Hemelryk, Gammack John G.||'''''Tourism and the Branded City (New Directions in Tourism Analysis)'''''||Ashgate Publishing Limited|| |
|- | |- | ||
− | |[[File:Marketinginternacional.jpg|centre]]||2007||Gertner D, Kotler P||Marketing international de lugares y destinos - Estrategias para la atracion para los negocios en Latino America||Pearson Education||Naucalpan, México | + | |[[File:Marketinginternacional.jpg|centre]]||2007||Gertner D, Kotler P||'''''Marketing international de lugares y destinos - Estrategias para la atracion para los negocios en Latino America'''''||Pearson Education||Naucalpan, México |
|- | |- | ||
− | |[[File:Rsz_dick_martin_rebuilding_brand_america.jpg|centre]]||2007||Martin Dick||Rebuilding Brand America: What We Must Do to Restore Our Reputation and Safeguard the Future of American Business Abroad||AMACOM||USA | + | |[[File:Rsz_dick_martin_rebuilding_brand_america.jpg|centre]]||2007||Martin Dick||'''''Rebuilding Brand America: What We Must Do to Restore Our Reputation and Safeguard the Future of American Business Abroad'''''||AMACOM||USA |
|- | |- | ||
− | |[[File:Asianbrandstrategy.jpg|centre]]||2006||Roll M||Asian Brand Strategy. How Asia Builds Strong Brands||Palgrave Macmillan||New York, USA | + | |[[File:Asianbrandstrategy.jpg|centre]]||2006||Roll M||'''''Asian Brand Strategy. How Asia Builds Strong Brands'''''||Palgrave Macmillan||New York, USA |
|- | |- | ||
− | |[[File:Museum_branding.jpg|centre]]||2006||Wallace Margot A.||Museum Branding: How to create and maintain image, loyalty, and support||Littlefield Publishers||Oxford, UK | + | |[[File:Museum_branding.jpg|centre]]||2006||Wallace Margot A.||'''''Museum Branding: How to create and maintain image, loyalty, and support'''''||Littlefield Publishers||Oxford, UK |
|- | |- | ||
− | |[[File:Morethaname.jpg|centre]]||2005||Davies Melissa||More Than a Name||AVA Publishing||Switzerland | + | |[[File:Morethaname.jpg|centre]]||2005||Davies Melissa||'''''More Than a Name'''''||AVA Publishing||Switzerland |
|- | |- | ||
− | |[[File:Destinationbranding.jpg|centre]]||2005||Morgan N, Pritchard A, Pride R||Destination Branding. Creating the Unique Destination Proposition||Elsevier Butterworth-Heinemann||Oxford, UK | + | |[[File:Destinationbranding.jpg|centre]]||2005||Morgan N, Pritchard A, Pride R||'''''Destination Branding. Creating the Unique Destination Proposition'''''||Elsevier Butterworth-Heinemann||Oxford, UK |
|- | |- | ||
− | |[[File:Global_Brand_Strategy.png|centre]]||2005||Van Gelder Sicco||Global Brand Strategy: Unlocking Brand Potential Across Countries, Cultures & Markets||Kogan Page||United Kingdom | + | |[[File:Global_Brand_Strategy.png|centre]]||2005||Van Gelder Sicco||'''''Global Brand Strategy: Unlocking Brand Potential Across Countries, Cultures & Markets'''''||Kogan Page||United Kingdom |
|- | |- | ||
− | |[[File:Rsz_simon_anholt_brand_new_justice.jpg|centre]]||2004||Anholt Simon||Brand New Justice: How Branding Places and Products Can Help the Developing World||A Butterworth-Heinemann Title; 2 edition||UK | + | |[[File:Rsz_simon_anholt_brand_new_justice.jpg|centre]]||2004||Anholt Simon||'''''Brand New Justice: How Branding Places and Products Can Help the Developing World'''''||A Butterworth-Heinemann Title; 2 edition||UK |
|- | |- | ||
− | |[[File:asia.jpg|centre]]||2004||Paul Temporal||Public Sector Branding in Asia||Times Editions||Singapore | + | |[[File:asia.jpg|centre]]||2004||Paul Temporal||'''''Public Sector Branding in Asia'''''||Times Editions||Singapore |
|} | |} | ||
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!scope="col" width="35%" style="background: #e6e6e6"| Title | !scope="col" width="35%" style="background: #e6e6e6"| Title | ||
!scope="col" width="12%" style="background: #e6e6e6"| Publisher | !scope="col" width="12%" style="background: #e6e6e6"| Publisher | ||
− | !scope="col" width="10%" style="background: #e6e6e6"| | + | !scope="col" width="10%" style="background: #e6e6e6"| Country |
|- | |- | ||
− | |[[File:Sellingplaces.jpg|centre]]||1998||Ward S||Selling Places : The Marketing and Promotion of Towns and Cities||Routledge||New York, USA | + | |[[File:Sellingplaces.jpg|centre]]||1998||Ward S||'''''Selling Places : The Marketing and Promotion of Towns and Cities'''''||Routledge||New York, USA |
|- | |- | ||
− | |[[File:Marketingplaces2.jpg|center]]||1993||Kotler P, Haider D, Rein I||Marketing Places ||The Free Press||New York, USA | + | |[[File:Marketingplaces2.jpg|center]]||1993||Kotler P, Haider D, Rein I||'''''Marketing Places''''' ||The Free Press||New York, USA |
|} | |} |
Latest revision as of 15:43, 15 July 2015
2011- present
Cover | Year | Author | Title | Publisher | Country |
---|---|---|---|---|---|
2015 | Sebastian Zenker and Björn Jacobsen | Inter-Regional Place Branding: Best Practices, Challenges and Solutions | Springer International | Switzerland | |
2014 | Mihalis Kavaratzis, Gary Warnaby and Gregory Ashworth | Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions | Springer International | Heidelberg, Germany | |
2014 | Frank M. Go, Harja Lemmetyinen and Ulla Hakala | Harnessing Place Branding through Cultural Entrepreneurship | Palgrave Macmillan | UK | |
2014 | Ari-Veikko Anttiroiko | The Political Economy of City Branding | Routledge | New York, USA | |
2014 | Miriam Cooke | Tribal Modern: Branding New Nations in the Arab Gulf | University of California Press | USA | |
2013 | Frank M. Go and Robert Govers | International Place Branding Yearbook 2012: Managing Smart Growth and Sustainability | Palgrave Macmillan | UK | |
2013 | Jay Gronlund | Basics of Branding | Business Expert Press | USA | |
2013 | Jian Wang | Shaping China's Global Imagination: Branding Nations at the World Expo | Palgrave Macmillan | UK | |
2013 | Melissa Aronczyk | Branding the Nation: The Global Business of National Identity | Oxford University Press | USA | |
2013 | Eva Niesing | Latin America's Potential in Nation Branding: A closer look at Brazil's, Chile's and Colombia's practices | Anchor Academic Publishing | Hamburg, Germany | |
2012 | Buck Song Koh | Brand Singapore: How nation branding built Asia's leading global city | Marshall Cavendish Business | Singapur | |
2012 | Samuel Johnson Ogundipe | Branding a nation in time of crisis: The case of Nigeria | LAP LAMBERT Academic Publishing | Germany | |
2012 | Bill Baker | Destination Branding for Small Cities - Second Edition | Creative Leap Books | US | |
2012 | Ian Yeoman | 2050 - Tomorrow's Tourism | Channel View Publications Ltd | UK | |
2011 | Alihusain-del Castilho Angelic | The positive branding of Islam: A Case Study of Islamic countries their Public Diplomacy Efforts and Effectiveness | LAP LAMBERT Academic Publishing | United Kingdom | |
2011 | Dinnie Keith | City Branding: Theory and Cases | Palgrave Macmillan | UK | |
2011 | Frew, Elspeth & White, Leanne | Tourism and National Identities: An International Perspective (Contemporary Geographies of Leisure, Tourism and Mobility) | Routledge | UK | |
2011 | Mercedes Jiménez García | Política Turística Común y Co-Country-branding: Dos apuestas turísticas para la Unión Europea | Editorial Académica Española | Spain | |
2011 | Go Frank M. & Governs Robert | International Place Branding Yearbook 2011 | Palgrave Macmillan | Basingstoke, UK | |
2011 | Kaneva Nadia | Branding post - Communist Nations: Marketizing | Routledge | ||
2011 | Morgan Nigel, Pritchard Annette, Pride Roger | Destination Brands: Managing Place Reputation | Butterworth-Heinemann | UK | |
2011 | Nadia Kaneva | Branding Post-Communist Nations: Marketizing National Identities in the "New" Europe | Routledge | UK | |
2011 | Pike Andy | Brands and Branding Geographies | Edward Elgar Publishing Limited | Cheltenham, UK | |
2011 | Sigrid Hoglinger | Nation Branding - Austria as a Brand | GRIN Verlag oHG | Germany | |
2011 | Sipos Philip, Nefzger Corinna | Country-of-Origin Effects and Competitive Advantage: The Role of a Country's Image with Respect to the Positioning Process of International Firms Within the Framework of Global Marketing Strategies | GRIN Verlag | ||
2011 | Temporal Paul | Islamic Branding and Marketing.Creating a Global Islamic Branding | John Wiley & Sons Pte. Ltd | Singapore | |
2011 | Wang Youcheng, Pizam Abraham | Destination Marketing and Management: Theories and Applications | CAB International | Oxford, UK |
2008- 2010
Cover | Year | Author | Title | Publisher | Country |
---|---|---|---|---|---|
2010 | Gregory Ashworth and Mihalis Kavaratzis | Towards effective place brand management : branding European cities and regions | Edward Elgar Pub | Northampton, US | |
2010 | Ahmad Din, Aamir Sohail, Kashif Shahzad | Role of CSR to Create Positive Positioning in Country Branding | Lambert Academic Publishing | UK | |
2010 | Alzadjli Badar | Nation Branding in Oman - Studying Stakeholders Views on "Branding Oman" | GRIN Verlag | Germany | |
2010 | Melissa Aronczyk | Blowing Up the Brand: Critical Perspectives on Promotional Culture | Peter Lang International Academic Publishers | USA | |
2010 | Ashworth Gregory, Kavaratzis Mihalis | Towards Effective Place Brand Management | Edward Elgar Publishing Limted | Cheltenham, UK | |
2010 | Bevan Andrew & Wengrow Daniel | Cultures of Commodity Branding | left coast press | California, USA | |
2010 | Gustavo Santos | Nation Branding, Construindo as Imagens das Nações | Isotipo Lab | Brazil | |
2010 | Falemara Francis Ola | Re-Branding the Nation | Xlibris Publishing | USA | |
2010 | Govers R, Go F | International Place Branding Yearbook 2010 | Palgrave Macmillan | New York, USA | |
2010 | Rodrigues S. Gustavo | Nation Branding: Construindo a Imagem de uma Nação: Um Estudo Sobre as Aplicações das Técnicas Branding para Países, Cidades e Regiões e suas Consquências no Mundo Contemporâneo | isotipo.labs | Sao Paulo, BR | |
2010 | Sevin Efe | Controlling the Message: A Strategic Approach to Nation Branding | LAP LAMBERT Academic Publishing | Germany | |
2010 | Shore Neuriel | BRAND ISRAEL: An Analysis Of Nation Branding Concepts As They Relate To The State Of Israel | VDM Verlag Dr. Müller | Germany | |
2009 | Anholt Simon | Places: Identity, Image and Reputation | Palgrave Macmillan | New York, USA | |
2009 | Anholt Simon, Hildreth Jeremy | Great Brand Stories: Brand America | Marshall Cavendish | UK | |
2009 | Batra Rajeev, Augustine Grace | Nation Branding | Davidson Institute | Michigan, USA | |
2009 | Cai Liping A., Gartner William C., Munar Ana Maria | Tourism Branding: Communities in Action | Emerald Group Pub | United Kingdom | |
2009 | Cifton Rita | Brands and Branding | Profile Books | London, UK | |
2009 | Clancy Michael | Brand New Ireland | Ashgate Publishing Limited | Farnham, England | |
2009 | Domański Tomasz, Hereźniak Marta | Leveraging Corporate and Country Branding - How emerging countries can find their way in the global economy. The case of "Brand for Poland" Project in "Value-added partnering and innnovation in a changing world" | Purdue University Press | USA | |
2009 | Donald Stephanie Hemelryk, Kofman Eleonore, Kevin Catherine | Branding cities: Cosmopolitanism, Parochialism and Social Change | Taylor & Francis | NY, USA | |
2009 | Govers R, Go F | Place Branding: Glocal, Virtual and Physical Identities. Constructed, Imagined and Experienced | Palgrave Macmillan | New York, USA | |
2009 | Morgan Nigel, Pritchard Annette, Pride Roger | Destination Branding Revised 2nd Edition: Creating the Unique Destination Proposition | Elsevier Butterworth-Heinemann | Oxford, UK | |
2009 | Nishit Kumar, Anil Varma | Nation Branding: Concepts and Country Perspectives | ICFAI Press | India | |
2009 | Potter Evan H. | Branding Canada: Projecting Canada's soft power through public democracy | Mcgill - Queen's University Press | Quebec, Canada | |
2009 | Rainisto S, Moilanen T | How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding | Palgrave Macmillan | New York, USA | |
2009 | Snow Nancy, Taylor Philip M. | Routledge handbook of public diplomacy | Routledge | New York, USA | |
2009 | Wheeler Alina | Designing Brand Identity: An Essential Guide for the Whole Branding Team | John Wiley & Sons, Inc. | USA | |
2008 | Avraham Eli, Ketter Eran | Media Strategies for Marketing Places in Crisis: Improving the Image of Cities, Countries and Tourist Destinations | Taylor & Francis | United Kingdom | |
2008 | Burns Peter M., Novelli Marina | Tourism development: growth, myths, and inequalities | CAB International | Wallingford, UK | |
2008 | Dinnie K | Nation branding: Concepts, Issues, Practice | Elsevier Butterworth-Heinemann | Oxford, UK | |
2008 | Geoldner Charles R., Ritchie J.R.Brent | Tourism: Principle, Practices, Philosophies, 11th Edition | John Wiley & Sons Inc. | New Jersey, USA | |
2008 | Greenberg Miriam | Branding New York City | Routledge | New York, USA | |
2008 | Johansson Johny K. | Global Marketing: Foreign Entry, Local Marketing and Global Management | McGraw-Hill Irwin | UK | |
2008 | Kara Eda | Country branding: the interrelationship between the image of Turkey and the Turkish textile and clothing industry | Copenhagen Business School | Copenhagen, Denmark | |
2008 | Keller Kevin Lane, Aperia Toy, Georgson Mats | Strategic Brand Management | Michael Clancy | Michael Clancy | |
2008 | Florian U. Siems, Manfred Brandstätter, Herbert Gölzner | Anspruchsgruppenorientierte Kommunikation | VS Verlag für Sozialwissenschaften | Germany | |
2008 | Wang Jing | Brand new China | The President and Fellows of Harvard College | Boston, USA |
2001- 2007
Cover | Year | Author | Title | Publisher | Country |
---|---|---|---|---|---|
2007 | Anholt Simon | Competitive Identity - The New Brand Management for Nations, Cities and Regions | Palgrave Macmillan | Basingstoke, UK | |
2007 | Baker B | Destination Branding for Small Cities | Creative Leap Books | Portland, USA | |
2007 | Dinnie Keith | Nation Branding: concepts, issues, practice | Butterworth-Heinemann | California, USA | |
2007 | Donald Stephanie Hemelryk, Gammack John G. | Tourism and the Branded City (New Directions in Tourism Analysis) | Ashgate Publishing Limited | ||
2007 | Gertner D, Kotler P | Marketing international de lugares y destinos - Estrategias para la atracion para los negocios en Latino America | Pearson Education | Naucalpan, México | |
2007 | Martin Dick | Rebuilding Brand America: What We Must Do to Restore Our Reputation and Safeguard the Future of American Business Abroad | AMACOM | USA | |
2006 | Roll M | Asian Brand Strategy. How Asia Builds Strong Brands | Palgrave Macmillan | New York, USA | |
2006 | Wallace Margot A. | Museum Branding: How to create and maintain image, loyalty, and support | Littlefield Publishers | Oxford, UK | |
2005 | Davies Melissa | More Than a Name | AVA Publishing | Switzerland | |
2005 | Morgan N, Pritchard A, Pride R | Destination Branding. Creating the Unique Destination Proposition | Elsevier Butterworth-Heinemann | Oxford, UK | |
2005 | Van Gelder Sicco | Global Brand Strategy: Unlocking Brand Potential Across Countries, Cultures & Markets | Kogan Page | United Kingdom | |
2004 | Anholt Simon | Brand New Justice: How Branding Places and Products Can Help the Developing World | A Butterworth-Heinemann Title; 2 edition | UK | |
2004 | Paul Temporal | Public Sector Branding in Asia | Times Editions | Singapore |
1993- 2000
Cover | Year | Author | Title | Publisher | Country |
---|---|---|---|---|---|
1998 | Ward S | Selling Places : The Marketing and Promotion of Towns and Cities | Routledge | New York, USA | |
1993 | Kotler P, Haider D, Rein I | Marketing Places | The Free Press | New York, USA |