Cover
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Year
|
Author
|
Title
|
Publisher
|
Country
|
|
2015 |
Sebastian Zenker and Björn Jacobsen |
Inter-Regional Place Branding: Best Practices, Challenges and Solutions |
Springer International |
Switzerland
|
|
2014 |
Mihalis Kavaratzis, Gary Warnaby and Gregory Ashworth |
Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions |
Springer International |
Heidelberg, Germany
|
|
2014 |
Frank M. Go, Harja Lemmetyinen and Ulla Hakala |
Harnessing Place Branding through Cultural Entrepreneurship |
Palgrave Macmillan |
UK
|
|
2014 |
Ari-Veikko Anttiroiko |
The Political Economy of City Branding |
Routledge |
New York, USA
|
|
2014 |
Miriam Cooke |
Tribal Modern: Branding New Nations in the Arab Gulf |
University of California Press |
USA
|
|
2013 |
Frank M. Go and Robert Govers |
International Place Branding Yearbook 2012: Managing Smart Growth and Sustainability |
Palgrave Macmillan |
UK
|
|
2013 |
Jay Gronlund |
Basics of Branding |
Business Expert Press |
USA
|
|
2013 |
Jian Wang |
Shaping China's Global Imagination: Branding Nations at the World Expo |
Palgrave Macmillan |
UK
|
|
2013 |
Melissa Aronczyk |
Branding the Nation: The Global Business of National Identity |
Oxford University Press |
USA
|
|
2013 |
Eva Niesing |
Latin America's Potential in Nation Branding: A closer look at Brazil's, Chile's and Colombia's practices |
Anchor Academic Publishing |
Hamburg, Germany
|
|
2012 |
Buck Song Koh |
Brand Singapore: How nation branding built Asia's leading global city |
Marshall Cavendish Business |
Singapur
|
|
2012 |
Samuel Johnson Ogundipe |
Branding a nation in time of crisis: The case of Nigeria |
LAP LAMBERT Academic Publishing |
Germany
|
|
2012 |
Bill Baker |
Destination Branding for Small Cities - Second Edition |
Creative Leap Books |
US
|
|
2012 |
Ian Yeoman |
2050 - Tomorrow's Tourism |
Channel View Publications Ltd |
UK
|
|
2011 |
Alihusain-del Castilho Angelic |
The positive branding of Islam: A Case Study of Islamic countries their Public Diplomacy Efforts and Effectiveness |
LAP LAMBERT Academic Publishing |
United Kingdom
|
|
2011 |
Dinnie Keith |
City Branding: Theory and Cases |
Palgrave Macmillan |
UK
|
|
2011 |
Frew, Elspeth & White, Leanne |
Tourism and National Identities: An International Perspective (Contemporary Geographies of Leisure, Tourism and Mobility) |
Routledge |
UK
|
|
2011 |
Mercedes Jiménez García |
Política Turística Común y Co-Country-branding: Dos apuestas turísticas para la Unión Europea |
Editorial Académica Española |
Spain
|
|
2011 |
Go Frank M. & Governs Robert |
International Place Branding Yearbook 2011 |
Palgrave Macmillan |
Basingstoke, UK
|
|
2011 |
Kaneva Nadia |
Branding post - Communist Nations: Marketizing |
Routledge |
|
|
2011 |
Morgan Nigel, Pritchard Annette, Pride Roger |
Destination Brands: Managing Place Reputation |
Butterworth-Heinemann |
UK
|
|
2011 |
Nadia Kaneva |
Branding Post-Communist Nations: Marketizing National Identities in the "New" Europe |
Routledge |
UK
|
|
2011 |
Pike Andy |
Brands and Branding Geographies |
Edward Elgar Publishing Limited |
Cheltenham, UK
|
|
2011 |
Sigrid Hoglinger |
Nation Branding - Austria as a Brand |
GRIN Verlag oHG |
Germany
|
|
2011 |
Sipos Philip, Nefzger Corinna |
Country-of-Origin Effects and Competitive Advantage: The Role of a Country's Image with Respect to the Positioning Process of International Firms Within the Framework of Global Marketing Strategies |
GRIN Verlag |
|
|
2011 |
Temporal Paul |
Islamic Branding and Marketing.Creating a Global Islamic Branding |
John Wiley & Sons Pte. Ltd |
Singapore
|
|
2011 |
Wang Youcheng, Pizam Abraham |
Destination Marketing and Management: Theories and Applications |
CAB International |
Oxford, UK
|
Cover
|
Year
|
Author
|
Title
|
Publisher
|
Country
|
|
2010 |
Gregory Ashworth and Mihalis Kavaratzis |
Towards effective place brand management : branding European cities and regions |
Edward Elgar Pub |
Northampton, US
|
|
2010 |
Ahmad Din, Aamir Sohail, Kashif Shahzad |
Role of CSR to Create Positive Positioning in Country Branding |
Lambert Academic Publishing |
UK
|
|
2010 |
Alzadjli Badar |
Nation Branding in Oman - Studying Stakeholders Views on "Branding Oman" |
GRIN Verlag |
Germany
|
|
2010 |
Melissa Aronczyk |
Blowing Up the Brand: Critical Perspectives on Promotional Culture |
Peter Lang International Academic Publishers |
USA
|
|
2010 |
Ashworth Gregory, Kavaratzis Mihalis |
Towards Effective Place Brand Management |
Edward Elgar Publishing Limted |
Cheltenham, UK
|
|
2010 |
Bevan Andrew & Wengrow Daniel |
Cultures of Commodity Branding |
left coast press |
California, USA
|
|
2010 |
Gustavo Santos |
Nation Branding, Construindo as Imagens das Nações |
Isotipo Lab |
Brazil
|
|
2010 |
Falemara Francis Ola |
Re-Branding the Nation |
Xlibris Publishing |
USA
|
|
2010 |
Govers R, Go F |
International Place Branding Yearbook 2010 |
Palgrave Macmillan |
New York, USA
|
|
2010 |
Rodrigues S. Gustavo |
Nation Branding: Construindo a Imagem de uma Nação: Um Estudo Sobre as Aplicações das Técnicas Branding para Países, Cidades e Regiões e suas Consquências no Mundo Contemporâneo |
isotipo.labs |
Sao Paulo, BR
|
|
2010 |
Sevin Efe |
Controlling the Message: A Strategic Approach to Nation Branding |
LAP LAMBERT Academic Publishing |
Germany
|
|
2010 |
Shore Neuriel |
BRAND ISRAEL: An Analysis Of Nation Branding Concepts As They Relate To The State Of Israel |
VDM Verlag Dr. Müller |
Germany
|
|
2009 |
Anholt Simon |
Places: Identity, Image and Reputation |
Palgrave Macmillan |
New York, USA
|
|
2009 |
Anholt Simon, Hildreth Jeremy |
Great Brand Stories: Brand America |
Marshall Cavendish |
UK
|
|
2009 |
Batra Rajeev, Augustine Grace |
Nation Branding |
Davidson Institute |
Michigan, USA
|
|
2009 |
Cai Liping A., Gartner William C., Munar Ana Maria |
Tourism Branding: Communities in Action |
Emerald Group Pub |
United Kingdom
|
|
2009 |
Cifton Rita |
Brands and Branding |
Profile Books |
London, UK
|
|
2009 |
Clancy Michael |
Brand New Ireland |
Ashgate Publishing Limited |
Farnham, England
|
|
2009 |
Domański Tomasz, Hereźniak Marta |
Leveraging Corporate and Country Branding - How emerging countries can find their way in the global economy. The case of "Brand for Poland" Project in "Value-added partnering and innnovation in a changing world" |
Purdue University Press |
USA
|
|
2009 |
Donald Stephanie Hemelryk, Kofman Eleonore, Kevin Catherine |
Branding cities: Cosmopolitanism, Parochialism and Social Change |
Taylor & Francis |
NY, USA
|
|
2009 |
Govers R, Go F |
Place Branding: Glocal, Virtual and Physical Identities. Constructed, Imagined and Experienced |
Palgrave Macmillan |
New York, USA
|
|
2009 |
Morgan Nigel, Pritchard Annette, Pride Roger |
Destination Branding Revised 2nd Edition: Creating the Unique Destination Proposition |
Elsevier Butterworth-Heinemann |
Oxford, UK
|
|
2009 |
Nishit Kumar, Anil Varma |
Nation Branding: Concepts and Country Perspectives |
ICFAI Press |
India
|
|
2009 |
Potter Evan H. |
Branding Canada: Projecting Canada's soft power through public democracy |
Mcgill - Queen's University Press |
Quebec, Canada
|
|
2009 |
Rainisto S, Moilanen T |
How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding |
Palgrave Macmillan |
New York, USA
|
|
2009 |
Snow Nancy, Taylor Philip M. |
Routledge handbook of public diplomacy |
Routledge |
New York, USA
|
|
2009 |
Wheeler Alina |
Designing Brand Identity: An Essential Guide for the Whole Branding Team |
John Wiley & Sons, Inc. |
USA
|
|
2008 |
Avraham Eli, Ketter Eran |
Media Strategies for Marketing Places in Crisis: Improving the Image of Cities, Countries and Tourist Destinations |
Taylor & Francis |
United Kingdom
|
|
2008 |
Burns Peter M., Novelli Marina |
Tourism development: growth, myths, and inequalities |
CAB International |
Wallingford, UK
|
|
2008 |
Dinnie K |
Nation branding: Concepts, Issues, Practice |
Elsevier Butterworth-Heinemann |
Oxford, UK
|
|
2008 |
Geoldner Charles R., Ritchie J.R.Brent |
Tourism: Principle, Practices, Philosophies, 11th Edition |
John Wiley & Sons Inc. |
New Jersey, USA
|
|
2008 |
Greenberg Miriam |
Branding New York City |
Routledge |
New York, USA
|
|
2008 |
Johansson Johny K. |
Global Marketing: Foreign Entry, Local Marketing and Global Management |
McGraw-Hill Irwin |
UK
|
|
2008 |
Kara Eda |
Country branding: the interrelationship between the image of Turkey and the Turkish textile and clothing industry |
Copenhagen Business School |
Copenhagen, Denmark
|
|
2008 |
Keller Kevin Lane, Aperia Toy, Georgson Mats |
Strategic Brand Management |
Michael Clancy |
Michael Clancy
|
|
2008 |
Florian U. Siems, Manfred Brandstätter, Herbert Gölzner |
Anspruchsgruppenorientierte Kommunikation |
VS Verlag für Sozialwissenschaften |
Germany
|
|
2008 |
Wang Jing |
Brand new China |
The President and Fellows of Harvard College |
Boston, USA
|
Cover
|
Year
|
Author
|
Title
|
Publisher
|
Country
|
|
2007 |
Anholt Simon |
Competitive Identity - The New Brand Management for Nations, Cities and Regions |
Palgrave Macmillan |
Basingstoke, UK
|
|
2007 |
Baker B |
Destination Branding for Small Cities |
Creative Leap Books |
Portland, USA
|
|
2007 |
Dinnie Keith |
Nation Branding: concepts, issues, practice |
Butterworth-Heinemann |
California, USA
|
|
2007 |
Donald Stephanie Hemelryk, Gammack John G. |
Tourism and the Branded City (New Directions in Tourism Analysis) |
Ashgate Publishing Limited |
|
|
2007 |
Gertner D, Kotler P |
Marketing international de lugares y destinos - Estrategias para la atracion para los negocios en Latino America |
Pearson Education |
Naucalpan, México
|
|
2007 |
Martin Dick |
Rebuilding Brand America: What We Must Do to Restore Our Reputation and Safeguard the Future of American Business Abroad |
AMACOM |
USA
|
|
2006 |
Roll M |
Asian Brand Strategy. How Asia Builds Strong Brands |
Palgrave Macmillan |
New York, USA
|
|
2006 |
Wallace Margot A. |
Museum Branding: How to create and maintain image, loyalty, and support |
Littlefield Publishers |
Oxford, UK
|
|
2005 |
Davies Melissa |
More Than a Name |
AVA Publishing |
Switzerland
|
|
2005 |
Morgan N, Pritchard A, Pride R |
Destination Branding. Creating the Unique Destination Proposition |
Elsevier Butterworth-Heinemann |
Oxford, UK
|
|
2005 |
Van Gelder Sicco |
Global Brand Strategy: Unlocking Brand Potential Across Countries, Cultures & Markets |
Kogan Page |
United Kingdom
|
|
2004 |
Anholt Simon |
Brand New Justice: How Branding Places and Products Can Help the Developing World |
A Butterworth-Heinemann Title; 2 edition |
UK
|
|
2004 |
Paul Temporal |
Public Sector Branding in Asia |
Times Editions |
Singapore
|