| Year
|
Author
|
Title
|
Organisation
|
Publisher
|
Volume
|
Page
|
| 2017 |
Zenker, S., Braun, E., and Petersen, S. |
Branding the destination versus the place: The effects of brand complexity and identification for residents and visitors. |
|
Tourism Management |
58 |
15-27
|
| 2017 |
Robert Govers; Nicholas Cull |
Place Branding and Public Diplomacy |
Palgrave MacMillan |
Palgrave MacMillan |
41254 |
Paper
|
| 2014 |
Zenker, S. and Rütter, N. |
Is satisfaction the key? The role of citizen satisfaction, place attachment and place brand attitude on positive citizenship behavior |
|
Cities |
38(June) |
11-17
|
| 2013 |
Marcello Assandri |
A branding perspective on the global challenges of the EU brand |
Marcello Assandri |
Educational Research |
Article 1 |
Paper
|
| 2013 |
Kinga Jentetics |
The Creative Aspect of Country Branding - How Music Is Able to Influence the Country Image in Case of Hungary |
|
Content 2 Connect |
|
|
| 2012 |
Adebola Olakunle Igbekele, Talabi Felix Olajide and Lamidi Ishola Kamorudeen |
Rebranding Nigeria: the role of advertising and public relations at correcting Nigeria image |
Department of Mass Communication, Rufus Giwa Polytechnic, Owo, Nigeria |
Educational Research |
Vol 3 (5) |
pp 424-428
|
| 2012 |
Atorough Peter and Martin Andrew |
The politics of destination marketing: Assessing stakeholder interaction choice orientations toward a DMO formation, using the Thomas-Kilmann Conflict Mode Instrument |
Robert Gordon University, Aberdeen, UK |
Journal of Place Management and Development |
Vol. 5 Iss: 1 |
35 - 55
|
| 2012 |
Bhat Sushma and Gaur Sanjaya S. |
Managing diverse stakeholders in the context of destination marketing |
School of Business, Faculty of Business and Law, Auckland University of Technology (AUT), Auckland, New Zealand |
Worldwide Hospitality and Tourism Themes |
Vol. 4 Iss: 2 |
185 - 202
|
| 2012 |
Candace L White |
Brands and national image: An exploration of inverse country-of-orgin effect |
Place Branding and Public Diplomacy |
Palgrave Journals |
8 |
pp 110-118
|
| 2012 |
Fan Ying and Akram Shahani |
Country image of Pakistan: A preliminary study |
University of Northampton |
Forthcoming |
|
|
| 2012 |
Fan Ying |
Nation branding: State of the art and future outlooks |
University of Northampton |
the IPAM International Conference |
7 Feb. |
Palacio Quintela, Lisbon
|
| 2012 |
Florian Zach |
Partners and Innovation in American Destination Marketing Organizations |
Temple University, Philadelphia, PA, USA |
Journal of Travel Research Nov2012 |
Vol. 51 Iss: 4 |
pp 412-425
|
| 2012 |
Iveson Kurt |
Branded cities: outdoor advertising, urban governance, and the outdoor media landscape |
School of Geosciences, University of Sydney, NSW, Australia |
Antipode Jan2012 |
Vol. 44 Iss: 1 |
pp 151-174
|
| 2012 |
Konecnik Ruzzier Maja |
The importance of diverse stakeholders in place branding: The case of " I feel Slovenia " |
Marketing Department, Faculty of Economics, University of Ljubljana, Slovenia |
Anatolia: An International Journal of Tourism & Hospitality Research Apr2012, Vol. 23 Issue 1, p49-60 |
Vol. 23 Iss: 1 |
pp 49-60
|
| 2012 |
Konecnik Ruzzier Maja and Petek Nusa |
Country Brand I Feel Slovenia: first response from locals |
University of Ljubljana, Faculty of Economics |
Economic Research - Ekonomska istraživanja |
Vol. 25 No. 2 |
pp 465-484
|
| 2012 |
Marandu Edward E., Amanze Donatus N. and Mtagulwa Tirubaza C. P. |
Nation Branding: An Analysis of Botswana’s National Brand |
University of Botswana |
International Journal of Business Administration |
Vol 3, No 2 |
pp 17-27
|
| 2012 |
Mupemhi Shepherd and Mupemhi Ronicah |
Branding in Emerging Markets: Lessons for Zimbabwe |
School of Business Leadership, Midlands State University & Dept. of Marketing Management, Midlands State University, Zimbabwe |
IJMBS |
Vol. 2 Iss: 1 |
|
| 2012 |
Olovsson Clara and Berendji Djannet |
Umeå. Wants more.: A coordination perspective on how key stakeholders develop placebrand identity. |
Umeå University |
Zsuzsanna Vincze |
|
83
|
| 2012 |
Robert Govers |
Brand Dubaiand its competitors in the Middle East: An image and reputation analysis |
Place Branding and Public Diplomacy |
Palgrave Journals |
8 |
pp 48-57
|
| 2012 |
Saad Suhana |
Re-building the Concept of Nation Building in Malaysia |
School of Social, Development & Environmental Studies, Faculty of Social Sciences & Humanities, The National University of Malaysia |
Asian Social Science Apr2012 |
Vol. 8 Iss: 4 |
pp 115-123
|
| 2012 |
Scaramanga Marinda |
Talking about art(s): A theoretical framework clarifying the association between culture and place branding |
Université de Toulon-Var, Toulon, France and University of Leicester, Leicester, UK |
Journal of Place Management and Development |
Vol. 5 Iss: 1 |
70 - 80
|
| 2012 |
Williams Robert |
Higher Education Institution branding as a component of country branding in Ghana: Renaming Kwame Nkrumah University of Science and Technology |
1 -- Business Administration and Economics, Saint Mary's College, Notre Dame, USA 2 -- School of Marketing, Tourism & Languages, Edinburgh Napier University, Edinburgh, UK |
Journal of Marketing for Higher Education Jan-Jun2012 |
Vol. 22 Iss: 1 |
pp 71-81
|
| 2011 |
Akotia Mathias, Ebow Spio Anthony, Frimpong Kwabena and Austin Nathan K. |
Country branding: a developing economy perspective |
Brand Ghana Office, Ashesi University College, Ghana Institute of Management and Public Administration and Morgan State University |
International Journal of Business Strategy |
Vol 11, No 2 |
pp 123-131
|
| 2011 |
Bulearca Marius and Bulearca Suzana |
Romania branding campaign – an IMC perspective |
Center for Industry and Services’ Economics, Romanian Academy, ROMANIA & Bournemouth University, UK |
International Journal of Business, Management and Social Sciences |
Vol. 2 No. 3 |
pp 35-58
|
| 2011 |
Cozmiuc Cornelia |
City branding- just a compilation of marketable assets? |
Alexandru Ioan Cuza University Romania |
Economy Transdisciplinarity Cognition |
Vol. 14, Issue 1/2011 |
pp 428-436
|
| 2011 |
Chen Chun-An, Lee Hsien-Li, Lee Ming-Huang and Yang Ya-Hui |
How to develop Taiwan's tourism nation brand |
|
African Journal of Business Management |
Vol. 5(16) |
pp 6764-6773
|
| 2011 |
Dinnie Keith |
Nation branding and integrated marketing communications: an ASEAN perspective |
T.C. Melewar, School of Management and Law, Center for Marketing Management, Zurich University of Applied Sciences, Winterthur, Switzerland |
International Marketing Review |
Vol. 27 Iss: 4 |
388 - 403
|
| 2011 |
Fan Ying |
Confucius as a nation brand for China |
Brunel Business School |
The first International Symposium of Corporate Heritage and Brand |
30 Nov. -2 Dec. |
London
|
| 2011 |
Fan Ying |
Confucius meets Mao: National symbols and nation image |
Brunel Business School |
14th ICIG Symposium |
14-16 September
|
IE University, Segovia
|
| 2011 |
Fanning John |
Branding and Begorrah: The Importance of Ireland’s Nation Brand Image |
UCD Smurfit Business School |
Irish Marketing Review |
Vol 21 (1, 2) |
pp. 23-31
|
| 2011 |
Fetscherin Marc |
The determinants and measurement of a country brand: the country brand strength index |
Emerald |
International Marketing Review |
Vol. 27 Iss: 4 |
466 - 479
|
| 2011 |
Gertner Rosane K. |
Nation Brand Personality: Students’ Perceptions of Tourism and Study Abroad Destinations |
College of Staten Island at The City University of New York. Business Department |
International Review of Business Research Papers |
Vol. 7 No. 6 |
pp 115-127
|
| 2011 |
Giovanardi Massimo |
Producing and consuming the painter Raphael's birthplace |
Department of Studies in Society, Politics and Institutions (DiSSPI) –“Carlo Bo”, University of Urbino, Urbino, Italy |
Journal of Place Management and Development |
Vol. 4 Iss: 1 |
53 - 66
|
| 2011 |
Harrison-Walker L. Jean |
STRATEGIC POSITIONING OF NATIONS AS BRANDS
|
The University of Houston-Clear Lake |
Journal of International Business Research |
Vol 10 (2) |
pp. 135-147
|
| 2011 |
Hazime Hanan |
From city branding to e-brands in developing countries: An approach to Qatar and Abu Dhabi |
Faculty of Economics, University of the Basque Country, Bilbao, Spain |
African Journal of Business Management |
Vol. 5 (12) |
pp 4731-4745
|
| 2011 |
Kambiz Heidarzadeh Hanzaee & Hamid Saeedi |
A Model of Destination Branding For Isfahan City: Integrating the Concepts of the Branding and Destination Image |
Department of Business Management
Science and Research Branch and Department of Business Management, Islamic Azad University, Tehran, Iran
|
Interdisciplinary Journal of Research in Business
|
Vol. 1 Iss: 4
|
pp 12-28
|
| 2011 |
Kaneva Nadia |
Nation Branding: Toward an Agenda for Critical Research |
University of Denver |
International Journal of Communication |
5 |
117-141
|
| 2011 |
Kuusik Andres |
Innovation in destination marketing |
Faculty of Economics and Business Administration, University of Tartu,
Tartu, Estonia
|
Baltic Journal of Management
|
Vol. 6 Iss: 3
|
378 - 399
|
| 2011 |
Kwortnik Robert J. and Hawkes Ethan |
Positioning a Place: Developing a Compelling Destination Brand |
Cornell University, the School of Administration |
Cornell Hospitality Report |
11 |
1-18
|
| 2011 |
Lindgren Nikki and Lindgren Claes |
Marketing’s Evolution as an Economic Development Strategy: a Washington County, Utah Case Study |
University of Gävle |
Stig Sörling |
|
152
|
| 2011 |
Lucarelli Andrea and Berg Per Olof |
City branding: a state-of-the-art review of the research domain |
School of Business, Stockholm University, Stockholm, Sweden |
Journal of Place Management and Development |
Vol. 4 Iss: 1 |
9 - 27
|
| 2011 |
Mahnken Gerhard |
Place identity beyond province and metropolis: Paths and perspectives in Germany's “capital region” Berlin-Brandenburg |
Leibniz-Institute for Regional Development and Structural Planning, Erkner, Germany |
Journal of Place Management and Development |
Vol. 4 Iss: 1 |
67 - 79
|
| 2011 |
Mugobo Virimai V. and Ukpere Wilfred I. |
Is Country branding a panacea or poison? |
Cape Peninsula University of Technology |
African Journal of Business Management |
Vol. 5(20) |
8248-8255
|
| 2011 |
Neilson Leighann C. |
John Murray Gibbon (1875-1952): The branding of a northern nation |
Sprott School of Business, Carleton University, Ottawa, Ontario, Canada |
CHARM 2011 |
2 |
1-18
|
| 2011 |
Saraniemi Saila |
From destination image building to identity-based branding |
University of Oulu, Oulu, Finland |
International Journal of Culture, Tourism and Hospitality Research |
Vol. 5 Iss: 3 |
247 - 254
|
| 2011 |
Sevin Efe and Salcigil White Gizem |
Turkayfe.org: share your Türksperience |
School of International Service, American University, Washington, DC, USA |
Journal of Place Management and Development |
Vol. 4 Iss: 1 |
80 - 92
|
| 2011 |
Statia Elliot |
An Integrative Model of Place Image: Exploring Relationships between Destination, Product, and Country Images |
University of Guelph, Guelph, Ontario, Canada & Carleton University, Ottawa, Ontario, Canada & College of Hospitality and Tourism, at Sejong University, South Korea |
Journal of Travel Research Sep2011 |
Vol. 50 Iss: 5 |
pp 520-534
|
| 2011 |
Volcic Zala and Andrejevic Mark |
Nation Branding in the Era of Commercial Nationalism |
Centre for Critical and Cultural Studies, University of Queensland |
International Journal of Communication |
5 |
598-618
|
| 2011 |
Zenker Sebastian |
How to catch a city? The concept and measurement of place brands |
Institute of Marketing and Media, University of Hamburg, Hamburg, Germany |
Journal of Place Management and Development |
Vol. 4 Iss: 1 |
40 - 52
|
| Year
|
Author
|
Title
|
Organisation
|
Publisher
|
Volume
|
Page
|
| 2010 |
Álvarez Martinez Óscar |
Branding Spain - Analyzing the organizations behind the image of Spain in Sweden |
Gotland University |
Department of Humanities and Social Sciences |
|
pp 1-64
|
| 2010 |
Amran Harun, Abdul Wahid Bin Mohd Kassim, Oswald Aisat Igau, Sulaiman Tahajuddin & Abdullah Kaid Al-Swidi |
Managing Local Brands in Facing Challenges of Globalization: Be a Local or Global Leader? |
School of Business and Economics, University Malaysia Sabah, Malaysia &University Utara Malaysia |
European Journal of Social Science |
Vol. 17 Iss: 2 |
pp 254-265
|
| 2010 |
Fan Ying |
Branding the nation: towards a better understanding |
Brunel Business School |
Place Branding and Public Diplomacy |
6(2) |
97-103
|
| 2010 |
Fetscherin Marc |
The determinants and measurement of a country brand: the country brand strength index |
Crummer Graduate School of Business |
International Marketing Review |
27(4) |
466-479
|
| 2010 |
Fetscherin Marc and Marmier Pasca |
Switzerland's nation branding initiative to foster science and technology, higher education and innovation: A case study |
Crummer Graduate School of Business |
Place Branding and Public Diplomacy |
6 |
58–67
|
| 2010 |
Fujita Marketa and Dinnie Keith |
The Nation Branding of the Czech Republic, Slovak Republic, Poland, and Hungary — Contrasting Approaches and Strategies |
Business Temple University, Japan Campus |
2nd International Conference on Brand Management, IMT Ghaziabad, India, January 8-9 |
|
|
| 2010 |
Heslop Louise A., Nadeau John, O'Reilly Norm |
China and the Olympics: views of insiders and outsiders |
Sprott School of Business, Carleton University, Ottawa, Canada |
International Marketing Review |
Vol. 27 Iss: 4 |
404 - 433
|
| 2010 |
Lee Richard, Klobas Jane, Tezinde Tito and Murphy Jamie |
The underlying social identities of a nation's brand |
University of South Australia, Adelaide, Australia |
International Marketing Review |
Vol. 27 Iss: 4 |
450 - 465
|
| 2010 |
Liljedahl Joel |
Using place branding to attract tourists and residents to Swedish regions |
Lulea University of Technology |
Business Administration and Social Sciences / Industrial marketing and e-commerce |
|
pp 1-31
|
| 2010 |
Machlouzarides Haris |
The future of destination marketing: the case of Cyprus |
Marketing Department, Cyprus Tourism Organization, Lefkosia, Cyprus |
Journal of Hospitality and Tourism Technology |
Vol. 1 Iss: 1 |
83 - 95
|
| 2010 |
Pike Steven, Bianchi Constanza, Kerr Gayle and Patti Charles |
Consumer-based brand equity for Australia as a long-haul tourism destination in an emerging market |
Queensland University of Technology, Brisbane, Australia |
International Marketing Review |
Vol. 27 Iss: 4 |
434 - 449
|
| 2010 |
Suzan Bakri Hassan, Mohamed Soliman Abdel Hamid & Hosny Al Bohairy |
Perception of Destination Branding Measures: A Case Study of Alexandria Destination Marketing Organizations |
Fayoum University, Egypt & Authority Office, Alexandria, Egypt |
IJEMS - The International Journal of Mediterranean Study |
Vol. 3 No. 2 |
|
| 2009 |
Akotia Mathias |
Country Branding: Promoting Investment, Tourism and Exports through Country Communication Management and Social Engineering |
|
CEO- Brand Ghana Office |
|
|
| 2009 |
Damnjanovic Vesna, Kravic Milena and Abdul Razek Tarek |
Tourism Branding Strategy of the Mediterranean Region |
University of Belgrade, Serbia & EMUNI University, Slovenia |
IJEMS - The International Journal of Mediterranean Study |
Vol. 2 No. 1 |
|
| 2009 |
Dinnie Keith |
Member State Perspectives on the ASEAN Region Brand |
Temple University |
3rd International Conference on Destination Branding and Marketing |
|
|
| 2009 |
Dinnie Keith |
Leveraging Nation Brand Equity — Potential Strategies for Trinidad and Tobago |
Business Temple University, Japan Campus |
Magazine of Trinidad & Tobago Chamber of Industry and Commerce |
Vol 9, No 4 |
pp 12-14
|
| 2009 |
Echeverri Lina Maria |
La imagen pais: Como se aplica el marketing a una naciona? |
Colegio de Estudios Superiores de Administración CESA |
|
|
|
| 2009 |
Fujita Marketa and Dinnie Keith |
The nation branding branding of the Czech Republic, Slovak Republic, Poland, and Hungary - Constrasting approaches and strategies |
Temple University |
International Conference of Brand Management |
|
|
| 2009 |
Hospers Gert-Jan |
Lynch, Urry and city marketing: Taking advantage of the city as a built and graphic image |
Radboud University, University of Twente |
Place Branding and Public Diplomacy |
5 |
226–233
|
| 2009 |
Marat Erica |
Nation Branding in Central Asia: A New Campaign to Present Ideas about the State and the Nation |
Rout Edge, Taylor and Francis Group |
Europe-Asia Studies |
61(7) |
1123-1136
|
| 2009 |
Marcus Andersson |
Building a visible and attractive region: identity, image, branding and transnational cooperation in the Baltic Sea Region |
Tenderson, place branding consultancy in Sweden |
Ellefors, A. and Hofrén, E. (eds), |
|
1-19
|
| 2009 |
Marzano Giuseppe and Scott Noel |
Power in Destination Branding |
Annals of Tourism Research |
Elsevier Inc. |
36 |
247–267
|
| 2009 |
Murphy Stephen A. |
Examining The Validity Of The Country Brand Personality Construct |
Sprott School of Business, Carleton University |
ANZMAC |
|
1-9
|
| 2009 |
Pasquinelli Cecilia |
Place Branding for endogenous development. The case study of Tuscany and the Arnovalley brand. |
Sant’Anna School of Advanced Studies Pisa |
Regional Studies Association International Conference “Understanding and Shaping Regions: Spatial, Social and Economic Futures” |
|
|
| 2009 |
|
Repositioning the Korea Brand to a Global Audience: Challenges, Pitfalls, and Current Strategy |
Business Temple University, Japan Campus |
Korea Economic Intitute |
Vol. 4 No.9 |
01 - 07
|
| 2009 |
Snaiderbaur Salvatore |
"Made in Italy" in China. From Country of Origin to Country Concept Branding |
Benedictine College School of Business |
Icfai Journal of Brand Management |
6 |
63-74
|
| 2009 |
Woo Yee F. |
Nation branding: A case study of Singapore |
University of Nevada, Las Vegas |
Digital Scholarship UNLV |
|
|
| 2008 |
Aronczyk Melissa |
Living the Brand:Nationality, Globality and the Identity Strategies of Nation Branding Consultants |
New York University |
International Journal of Communication |
2 |
41-65
|
| 2008 |
Athias Leonardo and Echegaray Fabián |
Branding National Assets amidst Global Diversity: Differences and Similarities across Three Latin American Markets |
|
Esomar Global Diversity Conference |
|
|
| 2008 |
Chang Dae Ham and Jong Woo Jun |
Cultural Factors Influencing Country Images: The Case of American College Students’ Attitudes toward South Korea |
Missouri School of Journalism - University of Missouri & School of Journalism and Communication - Dankook University |
Journal of Mass Communication at Francis Marion University |
Vol. 2 No. 3 |
|
| 2008 |
Dagyte Ina and Zykas Aurelijus |
Country Branding: Qualitatively New Shifts in Country Image Communication |
Vytautas Magnus University |
|
|
|
| 2008 |
Dinnie Keith |
Japan's Nation Branding: Recent evolution and potential future paths |
Business Temple University, Japan Campus |
Journal of Current Japanese Affairs |
Vol 16, No 3 |
pp 52-65
|
| 2008 |
Dinnie Keith |
Nation Branding and Russia: Prospects and Pitfalls |
Business Temple University, Japan Campus |
Russian Journal of Communication |
Vol 1, No 2 |
pp 199-201
|
| 2008 |
Fan Ying |
Country of origin, branding strategy and internationalisation: the case of Chinese piano companies |
Brunel Business School |
Journal of Chinese Economic and Business Studies |
6(3) |
303-319
|
| 2008 |
Fan Ying |
Self perception and significant others: A conceptual framework for nation image |
Brunel Business School |
The Sixth Conference of Asia Academy of Management, Taipei |
Dec. 14-16 |
|
| 2008 |
Fan Ying |
Soft power: power of attraction or confusion? |
Brunel Business School |
Place Branding and Public Diplomacy |
4(2) |
147-158
|
| 2008 |
Florek Magdalena and Insch Andrea |
The Trademark protection of country brands: Insights from New Zealand |
Emerald Group Publishing Limited |
Journal of Place Management and Development |
1 |
292-306
|
| 2008 |
Gridehoj Adam |
Branding From Above: Generic Cultural Branding in Shetland and other Islands |
University of Aberdeen, Scotland UK |
Island Studies Journal |
Vol 2, No 3 |
pp. 175-198
|
| 2008 |
Kobayashi Nobumi |
Questioning the efficacy of nation branding: A case study of Britain through the BBC World Service in Japan |
Department of Sociology, The Open University, UK |
The Hague Journal of Diplomacy |
|
|
| 2008 |
Konecnik Maja and Go Frank |
Tourism destination brand identity: The case of Slovenia |
Faculty of Economics, University of Ljubljana |
Journal of Brand Management
|
Vol. 15 |
pp 177-189
|
| 2008 |
Saraniemi Saila and Ahonen Mari |
Destination Branding from Corporate Branding Perspective |
Department of Marketing, University of Oulu, Finland |
Proceedings of the Conference on Corporate Communication 2008 |
|
pp 435-448
|
| 2008 |
Schweiger Günter, Otter Thomas and Strebinger Andreas |
The influence of country of origin and brand on product evaluation and the implications thereof for location decisions |
Vienna University of Economics and Business Administration; Department of Advertising and Market Research at Wirtschaftsuniversität Wien |
International Review of Business Research Papers |
Vol. 4, 2 |
pp 91-102
|
| 2008 |
Sonya Hanna, Jennifer Rowley |
An analysis of terminology use in place branding |
Place Branding and Public Diplomacy |
Palgrave Journals |
4 |
pp 61-75
|
| 2008 |
Simon Anholt |
Place branding: Is it marketing, or isn’t it? |
Place Branding and Public Diplomacy |
Palgrave Journals |
4 |
pp 1-6
|
| 2008 |
Simonin Bernard L. |
Nation Branding and Public Diplomacy: Challenges and Opportunities |
University of Michigan |
The Fletcher Forum of World Affairs |
32(3) |
|
| 2008 |
Szondi Gyorgy |
Public Diplomacy and Nation Branding: Conceptual similarities and Differences |
Netherlands Institute of International Relations ‘Clingendael’ |
The Hague Journal of Diplomacy |
|
|
| 2008 |
Van Ham Peter |
Place Branding: The State of the Art |
Netherlands Institute of International Relations “Clingendael” |
The Annals of the American Academy of Political and Social Science |
Vol 616 No 1 |
|
| 2007 |
Fan Ying |
Soft power and nation branding |
Brunel Business School |
Academy of Marketing Branding Special Interest Group Conference |
London |
|
| 2007 |
Jami A Fullerton, Alice Kendrick, Kara Chan, Matthew Hamilton, Gayle Kerr |
Attitudes towards American brands and Brand America |
Place Branding and Public Diplomacy |
Palgrave Journals |
3 |
pp 205-212
|
| 2007 |
Karavatzis Mihalis |
Cities and their brands: Lessons from corporate branding |
University of Groningen, the Netherlands |
Place Branding and Public Diplomacy |
Vol. 5, No 1 |
pp. 26–37
|
| 2007 |
Krittinee Nuttavuthisit |
Branding Thailand: Correcting the negative image of sex tourism |
Place Branding and Public Diplomacy |
Palgrave Journals |
3 |
pp 21-30
|
| 2007 |
Kemming Jan Dirk and Sandikci Özlem |
Turkey ’ s EU accession as a question of nation brand image |
Bilkent University, Faculty of Business Administration |
Place Branding and Public Diplomacy |
Vol. 3 |
pp 31-41
|
| 2007 |
Marazza Antonio |
A country brand is more than just a logo: Eight golden rules for branding a destination |
Landor Associates |
Landor Associates |
|
1-6
|
| 2007 |
Pecotich Anthony |
Global branding, country of origin and expertise |
School of Economics and Commerce, Crawley, Australia |
International Marketing Review |
Vol. 24 Iss: 3 |
271 - 296
|
| 2007 |
Philip C Zerrillo, Gregory Metz Thomas |
Developing brands and emerging markets: An empirical application |
Place Branding and Public Diplomacy |
Palgrave Journals |
3 |
pp 86-99
|
| 2007 |
Rufaidah Popy |
Branding the nation: Indonesia as a Brand |
Department of Management and Business, Padjadjaran University, Indonesia |
|
|
1–16
|
| 2007 |
Phillip C Zerrillo, Gregory Metz Thomas |
Developing brands and emerging markets: An empirical application |
Place Branding and Public Diplomacy |
Palgrave Journals |
3 |
pp 86-99
|
| 2007 |
Szondi Gyorgy |
The role and challenges of country branding in transition countries: The Central and Eastern European experience |
Leeds Metropolian University |
Place Branding and Public Diplomacy |
3(1) |
8-20
|
| 2007 |
Teslik, Lee Hudson |
Nation Branding Explained |
Council on Foreign Relations |
|
|
|
| 2007 |
Widler Janine |
Nation Branding: With Pride against Prejudice |
Place Branding and Public Diplomacy |
Palgrave Journals |
3 |
144-150
|
| 2006 |
|
Nation Branding and National Identity:Desperately Seeking Singapore |
Institute of Policy development |
|
|
|
| 2006 |
Anholt Simon |
Beyond the Nation Brand: The Role of Image and Identity in International Relations |
U.K. Foreign Office Public Diplomacy Board |
Anholt-GMI Nation Brands Index,” 2006 Q4 General Report |
2006 Q4 General Report |
6-12
|
| 2006 |
Evalyne Wanjiru |
Branding African countries: A prospect for the future |
|
Place Branding |
Vol.2 |
pp. 84-95
|
| 2006 |
Fan Ying |
Branding the nation: What is being branded? |
Brunel Business School |
Journal of Vacation Marketing |
12(1) |
5-14
|
| 2006 |
Grundey Dainora, Toluba Bernardas and Brukiene Just |
Country image as a marketing tool for fostering innovation and entrepreneurship |
Kaunas Faculty of Humanities, Vilnius University |
|
|
pp 25-42
|
| 2006 |
Ooi Can-Seng |
Tales From Two Countries: The Place Branding of Denmark and Singapore |
Asia Research Centre Copenhagen Business School |
Copenhagen Business School |
|
pp 1-33
|
| 2006 |
Panasiuk Aleksander |
Marketing concept of the brand in tourism |
University of Szczecin |
Ekonomika ir vadyba: aktualijos ir perspektyvos |
Vol. 1 (6) |
pp 130-134
|
| 2006 |
Papp-Váry Árpád Ferenc |
The marketing point of view: countries as brands |
Budapest College of Communication Institute of Business and Economics |
|
|
pp 1-10
|
| 2006 |
Philippe Mihailovich |
Brand Messages of Nation Branding: Viewed from Involvement Perspectives |
ESLSCA Graduate School of Business, Paris |
Place Branding, Palgrave Macmillan Ltd |
2 |
229–247
|
| 2006 |
Philippe Mihailovich |
Kinship branding: A concept of holism and evolution for the nation brand |
School of Business, Paris |
Place Branding |
Vol 2, No 3 |
pp 229-247
|
| 2006 |
Rein Irving and Shields Ben |
Place branding sports: Strategies for differentiating emerging, transitional, negatively viewed and newly industrialized nations |
Northwestern University, USA |
Place Branding and Public Diplomacy |
Vol 3 |
pp. 73-85
|
| Year
|
Author
|
Title
|
Organisation
|
Publisher
|
Volume
|
Page
|
| 2005 |
|
Branding the City through Culture and Entertainment |
University of Groningen, the Netherlands |
AESOP 2005, Vienna |
|
|
| 2005 |
Anholt Simon |
Three interlinking concepts: Intellectual Property, Nation Branding and Economic Development |
Brand Management |
WIPO International Seminar on Intellectual Property and Development, Geneva, Switzerland |
|
pp 1-6
|
| 2005 |
Blain Carmen, Levy Stuart E. and Ritchie J. R. Brent |
Destination Branding: Insights and Practices from Destination Management Organizations |
|
Journal of Travel Research |
Vol. 43 |
pp 328-338
|
| 2005 |
Dzenovska Dace |
Remaking the nation of Latvia: Anthropological perspectives on nation branding |
University of California in Berkeley |
Place Branding |
1(2) |
173-186
|
| 2005 |
Fan Ying |
Can a nation be marketed like products? |
University of Lincoln |
PKU Business Review |
No. 9 |
(In Chinese)
|
| 2005 |
Fan Ying |
Branding the nation: What is being branded? |
Brunel Business School, Brunel University |
Journal of vacation Marketing |
Vol. 12 No.1 |
5 - 14
|
| 2005 |
Florek Magdalena |
The country as a new challenge for Poland |
University of Economics |
Place Branding |
1(2) |
205-214
|
| 2005 |
Gudjonsson Hlynur |
Nation Branding |
Icelandic |
Place Branding |
1 |
283–298
|
| 2005 |
Kavaratzis Mihalis |
Place Branding: A Review of Trends and Conceptual Models |
|
Westburn Publishers Ltd |
Vol.5, No.4 |
pp. 329-342
|
| 2005 |
Nworah Uche |
Country Branding And The Nigeria Image Project As A Case Study |
University of Greenwich |
Journal of Global Politician |
|
|
| 2005 |
Parkerson Brenda, Saunders John |
City branding: Can goods and services branding models be used to brand cities? |
|
Place Branding |
Vol. 1 |
pp. 242–264
|
| 2005 |
Pike Steven |
Tourism Destination Branding Complexity |
|
Journal of Product & Brand Management |
Vol. 14(4) |
pp 258-9
|
| 2004 |
Anholt Simon and Hildreth Jeremy |
‘Brand America: The mother of all brands’ |
Brand Management |
Henry Stuart Publications |
12 |
405–406
|
| 2004 |
Caldwell Niall, Freire Joao R. |
The differences between between the branding a country, a region and a city: Applying the Brand Box Model |
London Metropolitan University |
The Journal of Brand Management |
12(1) |
50-61
|
| 2004 |
Clemens Roxanne, Babcock Bruce A. |
Country of Origin as a Brand: The Case of New Zealand Lamb |
Midwest Agribusiness Trade Research and Information Center, Iowa State University |
MATRIC Briefing Paper 04-MBP 9 |
9 |
1-25
|
| 2004 |
Dinnie Keith |
Place Branding: Overview of an Emerging Literature |
Business Temple University, Japan Campus |
Place Branding |
Vol 1, No 1 |
pp 106-110
|
| 2004 |
Fan Ying |
Nation branding: Confusion and paradox |
University of Lincoln |
the proceedings of the 33rd EMAC Conference |
18-21 May |
Murcia
|
| 2004 |
Kavaratzis Mihalis |
From city marketing to city branding: Towards a theoretical framework for developing city brands |
University of Groningen, the Netherlands |
Place Branding, Henry Stewart Publications |
Vol 1, No 2 |
pp. 58 -73
|
| 2004 |
Kavaratzis Mihalis and Ashworth G. J. |
City Branding: An effective assertion of identity or a transitory marketing trick? |
University of Groningen, the Netherlands |
Tijdschrift voor Economische en Sociale Geografie |
Vol. 96, No. 5 |
pp. 506-514
|
| 2004 |
Morriset Jacques and Andrews-Johnson Kelly |
The effectiveness of promotion Agencies at attracting foreign Direct Investment |
Foreign Investment Advisory Service |
The International Bank for Reconstruction and Development/The World Bank |
|
3-104
|
| 2004 |
Papadopoulos Nicolas |
Place branding: Evolution, meaning and implications |
Eric Sprott School of Business |
Place branding |
1(1) |
36-49
|
| 2004 |
Pike Steven D. |
Destination brand positioning slogans – towards the development of a set of accountability criteria |
Faculty of Economics, University of Zagreb |
Acta Turistica |
16(2) |
pp 102-124
|
| 2003 |
Carolien Gehrels, Ocker van Munster, Mark Pen, Maartje Prins, Jessie Thevenet |
Choosing Amsterdam. Brand, concept and organisation of the city marketing |
City of Amsterdam |
City of Amsterdam |
|
pp. 1-60
|
| 2003 |
Nigel J. Morgan, Annette Pritchard, Rachel Piggott |
Destination branding and the role of the stakeholders: The case of New Zealand |
|
Destination branding and the role of the stakeholders: The case of New Zealand |
Vol. 9, No.3 |
pp. 285-299
|
| 2003 |
|
Branding a Country |
Interbrand |
Interbrand |
|
1-4
|
| 2002 |
Gilmore Fiona |
A country — can it be repositioned? Spain — the success story of country branding |
Springpoint |
The Journal of Brand Management |
9 |
281-293
|
| 2002 |
Hall Derek |
Brand development, tourism and national identity: The re-imaging of former Yugoslavia |
Scottish Agricultural College |
Journal of Brand Management |
9(4) |
323-334
|
| 2002 |
Kotler Philip and Gertner David |
Country as brand, product, and beyond: A place marketing and brand management perspective |
Kellogg Graduate School of Management, Northwestern University; Lubin School of Business |
The Journal of Brand Management |
9 |
249–261
|
| 2002 |
Lodge C. |
Success and failure: The brand stories of two countries
|
Journal of Brand Management |
Palgrave Journals |
9 |
372–384
|
| 2002 |
Morgan Nigel J, Pritchard Annette and Piggott Rachel |
New Zealand, 100% Pure. The creation of a powerful niche destination brand |
The Welsh School of Hospitality, Tourism and Leisure |
Journal of Brand Management |
9(4) |
335-354
|
| 2002 |
Olins Wally |
Branding the nation: the historical context |
Wolff Olins |
Journal of Brand Management |
9 |
241–248
|
| 2002 |
Papadopoulos Nicolas; Heslop, Louise |
Country equity and country branding: Problems and prospects |
Eric Sprott School of Business |
The Journal of Brand Management |
9 |
294–314
|
| 2002 |
Supphellen M. and Nygaardsvik I. |
Testing country brand slogans: Conceptual development and empirical illustration of a simple normative model |
Norwegian School of Economics |
The Journal of Brand Management |
9 |
385–395
|
| 2001 |
Van Ham Peter |
The rise of the brand state: The postmodern politics of image and reputation |
Netherlands Institute of International Relations “Clingendael” |
Foreign Affairs |
Vol 80, No 5 |
pp 2-6
|
| 2000 |
O’Shaughnessy John and O’Shaughnessy Nicolas J. |
Treating the nation as a brand: some neglected issues |
Cambridge University, Columbia University |
Journal of Macromarketing |
20(1) |
56-64
|
| Year
|
Author
|
Title
|
Organisation
|
Mentor
|
Pages
|
| 2012 |
Balencourt Amélie, Curado Zafra Antonio, |
City Marketing: How to promote a city?: The case of Umeå |
Umeå University, Faculty of Social Sciences, Umeå School of Business and Economics (USBE) |
Hultén Peter |
56
|
| 2012 |
Berende Bart, Kredig Fabian |
What’s in a Name?: A study on the success factors of brand naming in China |
Jönköping University |
Muellern, Tomas |
61
|
| 2012 |
Cecilia Pasquinelli |
Competition, Cooperation, Co-opetition. Widening the perspective on Place Branding. |
Scuola Superiore Sant’Anna |
Prof. Nicola Bellini |
166
|
| 2012 |
Dumbraveanu Daniela |
Place branding: a challenging process for romania |
Bucharest University, |
|
10
|
| 2012 |
Elena Rudneva |
City Branding as an Instrument of Urban Strategic Development in Russia and Finland (cases: Vyborg, Russia and Lappeenranta, Finland) |
Bielefeld University, St. Petersburg State University, Centre for German and European Studies (CGES) |
Dr. Elena Belokurova |
91
|
| 2012 |
Klonova Anastasiia |
The Role of Mega-events in Country Branding : Case Study on Brand of Ukraine before European Football Championship 2012 |
Karlstad University |
Pamment, James |
96
|
| 2012 |
Lindblom Filip, Pettersson Rickard, Lorentz Erik |
City Branding: As a marketing tool in an increased competitive environment |
Jönköping University, Jönköping International Business School, JIBS, Business Administration |
Bogic Dijana Doktorand |
70
|
| 2012 |
Martinez Oscar Alvarez |
Branding at Nation: The student and volunteers´ perceptions of image/identity in the Swedish student Nations |
Gotland University |
Dahl Matilda |
80
|
| 2012 |
Martis Niklas |
The World Heritage Coulisse: Identity, Branding and Visualisation in the city of Mantua |
Gotland University, School of Culture, Energy and Environment |
Legnér, Mattias |
57
|
| 2012 |
Nash Meghan Elizabeth |
Branding the Buaile: Using Ireland's Vernacular Architecture to Create a Global Tourism Brand |
University of Cincinnati |
John Hancock |
124
|
| 2012 |
Ogundipe Samuel Johnson |
A proposed Model for Country Branding : an experimental Application on Nigeria |
Dalarna University |
Elbe, Jorgen |
85
|
| 2012 |
Owen Ashley |
Destination USA: Marketing the United States as an International Travel Destination |
University of Southern California |
|
|
| 2012 |
Tove Eriksson |
The English nation-brand and international recruitment from Finland |
ARCADA |
Peter Mildén |
67
|
| 2011 |
Buckner Bonnie |
The comparative identity of Nations: image of Nations as an assessment tool of national identity |
Fielding Graduate University |
|
159
|
| 2011 |
Choi Suh Hee |
Conceptualizing tourism image and nation image: An integrated relational-behavioral model |
Purdue University |
Liping A Cai |
335
|
| 2011 |
Cretu Ionela |
Destination image and destination branding in transition countries: the Romanian tourism branding campaign "Explore the Carpathian garden" |
University of York |
|
117
|
| 2011 |
Azar Emil, Hedvall Robin, Larsson Markus |
What is Swedishness?: - a qualitative research from the customer- and organisational perspective |
Jönköping University |
Hartmann, Benjamin |
47
|
| 2011 |
Franceschetti Nadia |
Place marketing and place making: Toronto, tourism, and the fractured gaze |
Queen's University, Toronto |
|
90
|
| 2011 |
Gutzmer Alexander |
New media urbanism : how brand-driven city building is virtualising the actual of space |
Goldsmiths College(University of London) |
|
|
| 2011 |
Hansen Trine, Iverse Betina |
Bestseller Canada: Bestseller's Entry to the canadian market |
Aarhus University. Business and Social Science |
|
70
|
| 2011 |
Hellberg Linnéa |
Country Branding in a Chinese Context: Using a Swedish Example |
Lunds Universitet, Sweden |
Carl-Johan Asplund |
65
|
| 2011 |
Johansson Stenberg Lisa |
Time to re-think?: A brand new approach on brand identity, Minor Field Study of the Philippines |
Linnaeus University, Sweden |
Sandell, Michaela |
80
|
| 2011 |
Kulshreshtha Shobhit |
Destination branding: Improving tourist perception of UK |
Leeds University, Leeds |
Dr. Des Thwaites |
68
|
| 2011 |
MacDonald Katherine |
Expression and Emotion: Cultural Diplomacy and Nation Branding in New Zealand |
Victoria University of Wellington, New Zealand |
Dr David Capie |
82
|
| 2011 |
Melkumyan Mariam |
Development of a logo assessment matrix in response to challenges in designing graphic identity for country tourism branding campaigns |
Iowa State University |
Lisa Fontaine |
91
|
| 2011 |
Nguyen Viet Hung, Wang Zhuochuan |
Practice of Online Marketing with Social Media in Tourism Destination Marketing: The Case Study of VisitSweden, Sweden |
Södertörn University College |
Anders Steene |
64
|
| 2011 |
Prieto Larraín María Cristina |
Branding the Chilean nation : socio-cultural change, national identity and international image |
Leiden University, Netherlands |
P. Silva |
|
| 2011 |
Rungø Lars |
Destination Branding:A comparative analysis of London’s and Liverpool’s visitors’ guides for 2011 |
Aarhus University, Denmark |
Mariette Ulbæk |
87
|
| 2011 |
Sonnleitner Katharina |
Destination image and its effects on marketing and branding a tourist destination: A case study about the Austrian National Tourist Office - with a focus on the market Sweden |
Södertörn University College |
Steene, Anders |
100
|
| 2011 |
Yang Fan |
Faking China, Faked in China: Nation Branding, Counterfeit Culture, and the Post-socialist State in Globalization |
George Mason University, Virginia |
Smith, Paul |
386
|
| 2011 |
Yang Fang |
Movies' impact on place images and visitation interest: a product placement perspective |
Michigan State University |
|
178
|
| Year
|
Author
|
Title
|
Organisation
|
Mentor
|
Pages
|
| 2010 |
Agyeman - Duah Racheal Pokuah |
Nation branding as a tool for the increase of foreign direct investment |
Ashesi University College |
Dr. Esi Ansah |
63
|
| 2010 |
Algayerova Olga |
Establishment of Public Diplomacy In Slovakia : An Effective New Approach |
University of Malta |
|
110
|
| 2010 |
Alvarez Martinez Oscar |
Branding Spain : analyzing the organizations behind the image of Spain in Sweden |
Gotland University, Sweden |
Dahl Matilda |
80
|
| 2010 |
Alzadjali Badar |
Nation Brand In Oman: Studying Stakeholders’ Views On “Branding Oman’’ |
De Montfort University |
|
138
|
| 2010 |
Björner Emma |
Nation branding at world expositions. Sweden’s brand architecture at Expo 2010. |
Stockholms Universitet, Sweden |
Per Olof Berg |
34
|
| 2010 |
Hansen Matthew, Lee Yen Wiee |
City Branding: The effects of hosting sporting events: An empirical study of Singapore |
Jönköping University |
Clas Wahlbin |
34
|
| 2010 |
Hermann Anna-Marie Barbara |
Competitive identity management- symbolic capital promotion and accumulation by public- policy based mental- mapping (CIM-S.C.P&A): Nation branding and public diplomacy in Sweden |
Universitat Wien, Austria |
|
319
|
| 2010 |
Hermann Anna-Marie Barbara |
Nation Branding and Diplomacy in Sweden |
University of Vienna |
Dr. Sven Hakon Rossel |
319
|
| 2010 |
Kidane Getu Kebede |
Branding Ethiopia: Opportunities and Challenges |
University of South Africa |
JH VISSER |
42
|
| 2010 |
Kobayashi Nobumi |
Questioning the efficacy of nation branding: A case study of Britain through the BBC World Service in Japan |
The Open University, UK |
|
39
|
| 2010 |
Liljedahl Joel |
Using place branding to attract tourists and residents to Swedish regions |
Lulea University of Technology |
|
31
|
| 2010 |
McCoy Janelle |
Ecotourism: A Strategic Campaign for Tourism in Finland |
University of Kansas |
|
113
|
| 2010 |
Murai Yasuko |
Brand South Africa and the Discursive Construction of South African national identity |
London School of Economics, UK |
|
35
|
| 2010 |
Potipan Pavinee, Worrawutteerakul Nantaphorn |
A study of the Korean wave in order to be a lesson to Thailand for establishing a Thai wave |
Malardalen University |
Tobias Eltebrandt |
71
|
| 2010 |
Shore Nueriel |
Brand Israel: An analyses of nation branding concepts as they relate to the state of Israel |
University of Southern California |
|
87
|
| 2010 |
Skinner Heather |
Conceptualising the relationship betwen nationhood, national and clutural identity, and place branding |
University of Glamorgan |
|
|
| 2010 |
Srisutto Sawaros |
Country Branding, Consumption Values, and Purchase Decision Confidence: A Case Study of Tourists to Thailand |
Lincoln University, UK |
Dr David Cohen, Dr Rick Fraser |
223
|
| 2010 |
Trinidad Angela Anne |
From Sweden with Love: Swedish Indie Music and the Nation Branding of Sweden |
University of Gottingen |
Dr. Karin Hoff |
77
|
| 2010 |
Van Meer Laura |
COMMUNICATING DESTINATION BRAND PERSONALITY |
NHTV University of Applied Sciences |
|
77
|
| 2010 |
Van Haaren Lisa Margarita |
Defining the Country Branding of Curacao:A comparison between the Dutch and US Target Market |
Tilburg University |
Dr. A.M van Gool |
45
|
| 2010 |
Yoon Jiyoung |
A conceptual model for city branding based on semiotis |
Brunel University |
|
|
| 2009 |
Al-Arrayed Lamya J. |
Bahrain's bigger picture : a contextualized brand image for tourism |
The University of Strathclyde |
|
|
| 2009 |
Aronczyk Melissa |
Branding the nation: Mediating space, value, and identity in the context of global culture |
New York University |
Aurora Wallace; Craig Calhoun; Richard Sennett |
317
|
| 2009 |
Benjamin Manasoe |
Branding a Region: the next step for the Regional Tourism Organization of Southern Africa |
Stellenbosch University |
CH Maasdorp |
142
|
| 2009 |
Chatterjee Sumana |
An economic analysis of FDI in India |
University of Baroda |
P.R. Joshi |
261
|
| 2009 |
Duborija Marco and Mlivic Aida |
A Long Forgotten Jewel : Branding and Imaging of a destination |
University of Kalmar, Sweden |
Wessblad, Hans |
75
|
| 2009 |
Fan Ying |
BRANDING THE NATION: TOWARDS A BETTER UNDERSTANDING |
Brunel University |
|
11
|
| 2009 |
First Ivana |
Brand Meaning and its Creation in a Cross-Cultural Context |
University of St. Gallen |
Prof. Dr. Torsten Tomczak |
199
|
| 2009 |
Lee Kyung Mi |
Nation branding and sustainable competitiveness of nations |
University of Twente, Netherlands |
Prof. Dr. H. Brinksma |
232
|
| 2009 |
Manasoe Benjamin |
Branding a Region: Branding a Region:the next step for the Regional Tourism Organization of Southern Africa |
Stellenbosch University |
CH Maasdorp |
142
|
| 2009 |
Qin Sun |
An analytical model of the determinants and outcomes of nation branding |
University of North Texas |
Audhesh K. Paswan; Margie A. Tieslau |
116
|
| 2009 |
Saraniemi Saila |
Destination branding in a country context. A Case study of Finland in the British Market |
University of Joensuu |
Professor Ph.D. Raija Koppula |
92
|
| 2009 |
Winter Carolin |
Branding Finland on the internet: Images and stereotypes in Finland's Tourism Marketing |
University of Jyväskylä |
|
122
|
| 2009 |
Woo Yee F. |
Nation branding: A case study of Singapore |
University of Nevada, Las Vegas |
Dr. Billy Bai |
71
|
| 2009 |
Xiaoyan Lu |
A contemporay Brand China : an investigation into the development of Brand China in the context of global socio-political and cultural influences in the 21st century |
University of Southampton |
|
|
| 2008 |
Bitterman Albert (Alex) |
Brandtopia: A Critical Consideration of the Evolution and Future of Place Branding |
State University of New York at Buffalo |
|
319
|
| 2008 |
Choi Jungmin |
Place Branding Strategies for Alvesta Municipality |
Växjö Universitet, Sweden |
Jesper Persson |
|
| 2008 |
Hassman Rommey |
The Islael Brand Nation Marketing under Constant Conflict |
Telaviv University |
|
86
|
| 2008 |
Moilanen Teemu |
Network brand management:Study of competencies of place branding ski destinations |
HELSINKI SCHOOL OF ECONOMICS |
|
233
|
| 2008 |
Prucpairojkul Piyada |
Thailand’s Nation Branding: A study of Thai nation-brand equity and capabilities |
Mälardalen University, Sweden |
Tobias Eltebrandt |
103
|
| 2008 |
Sohail Aamir, Shahzad Kashif, Ahmad Din Ishtiaq |
The Role of corporate social responsibility to create positive positioning in the branding of a country and particular to Pakistan |
Blekinge Institute of Technology School of Management |
Prof. Ian Robson |
90
|
| 2008 |
Soo Mei Wan |
Country branding and residency choice |
University of Malaya |
|
66
|
| 2008 |
Svedberg Jenny and Gustafson Johanna |
Sail or not to sail?: How to use a ship as an event marketing tool to promote a country |
University of Kalmar, Sweden |
Timlon, Joachim |
78
|
| 2008 |
Szondi Gyorgy |
Public Dyplomacy and Nation Branding: Conceptual Similarities and Differencies |
Netherlands Institute of International relations "Clingendael" |
|
42
|
| 2008 |
Uhrenholt Hannah |
Destination Branding of NYC - Crating a Destination Brand Identity |
Aalborg Universitet |
Line Schmeltz Glob |
103
|
| 2007 |
Abyareh Reza |
Tourism Attracction and their influence on handicraft employment in Isfahan |
Lulea University of Technology |
Peter Dieke and Ali Sanayei |
74
|
| 2007 |
Bryan Innes |
International Product Differentiation Through a Country Brand: An Economic Analysis of National Branding as a Marketing Strategy for Agricultural Products |
University of Saskatchewan, Saskatoon, Canada |
Prof. William A. Kerr, Prof. Jill E. Hobbs |
36
|
| 2007 |
Ferreira Gail |
Consumer Perceptions of Global Branding and Iconization |
University of Phoenix, Phoenix |
Dr. David Hall |
|
| 2007 |
Kaneva Nadia |
Re-imagining nation as brand: Globalization and national identity in post-communist Bulgaria. |
University of Colorado at Boulder |
|
|
| 2007 |
Marshalls Maurice Ndalahwa |
Country image and its effects in promoting a tourist destination |
Blekinge institute of technology, Sweden |
Dr. Anders Hederstierna |
96
|
| 2007 |
Nömm Heidi Marie |
The Image of Sweden : A Study of the Swedish Embassy’s : Nation Branding and Public Diplomacy in Germany |
Uppsala universitet, Sweden |
|
|
| 2007 |
Outhavong Sounthaly |
Branding "nation brand" |
The University of Texas at Austin |
Burns, Neal M. |
151
|
| 2007 |
Papp-Váry Árpád Ferenc |
The role and effects of country branding: Country image in the enlarged european union |
University of west Hungary, Hungary |
Dr. hab. László Józsa CSc |
|
| 2007 |
Rizvanovic Aida |
Destination Image and Branding : tourism between war and peace |
Aalborg Universitet |
Peter Allingham |
83
|
| 2007 |
Spaans Emiel |
Can countries be branded just like a products? |
Universiteit van Amsterdam |
Piet Verhoeven |
93
|
| 2007 |
Undén Charlotta |
Multinational Corporations and Spillovers in Vietnam - Adding Corporate Social Responsibility |
University of Lund |
Yves Bourdet |
46
|
| 2007 |
Yeo Pei Chen |
The effects of country branding on citizenship choice |
|
|
|
| 2006 |
Hemström Oskar, Luu Joakim, Unenge Ulrik |
Attracting Chinese Tourism: How Sweden can gain a larger share of the Chinese outbound tourism |
Jönköping University |
Anderson Helén |
79
|
| 2006 |
Kangasmäki Heini |
How Important Is an Image? : Dutch Travel Agencies' Perception of Sweden as a Travel Destination |
Karlstads universitet, Sweden |
Koskelainen, Maja |
|
| 2006 |
Santana Adriana Campelo |
Place brand: lessons from New Zealand brand. |
Universidade Federal da Bahia, Brazil |
Claudio Guimarães Cardoso; Paulo Henrique de Almeida; Elaine Figueira Norberto Silva |
|
| 2006 |
Wahlqvist Stina, Larsson Therese |
Brand New City: A Place marketing study on Jönköping |
Jönköping University |
Karl-Erik Gustafsson |
79
|
| 2005 |
Salcedo y Bandiwan Lea-Grace |
The impact of local tourism to boost local enconomy in the city of Baguio |
Saint Louis University |
|
329
|
